RECENT NEWS
The Economic Times  Aug 13  Comment 
While TV viewing has grown in the past decade with increased cable and satellite penetration — 836 million TV viewers as per a Broadcast India 2018 survey — advertising rates of broadcasters have remained largely stagnant.
The Hindu Business Line  Jul 26  Comment 
Ashish Bhasin, Chairman & CEO South Asia, Dentsu Aegis Network Media India, has been elected as the President of Advertising Agencies Association
Reuters  Jul 17  Comment 
Omnicom Group Inc fell short of expectations for revenue growth in the second quarter as U.S. clients put their marketing dollars elsewhere, sending shares of the New York firm and rival global advertising agencies lower.
The Hindu Business Line  Jul 9  Comment 
The Advertising Agencies Association of India has announced that this year’s AAAI Lifetime Achievement Award will be awarded to ad man Ram Sehgal. Thi
The Hindu Business Line  Apr 19  Comment 
 It is not just about Internet of Things. From artificial intelligence to machine learning and chatbots to robots, advertising agencies and brands wil
Clusterstock  Dec 18  Comment 
Advertising agencies are under threat as more marketers take programmatic media buying in-house. According to a new ad industry report, more than 35% of respondents said they had expanded their in-house programmatic media-buying capabilities, up...
WA Business News  Sep 11  Comment 
Advertising agencies are rapidly evolving as traditional creative agencies, digital specialists, media buyers and other players bump up against each other in unexpected ways.
Motley Fool  Aug 16  Comment 
The company continued to "ad" remarkable results to an already impressive resume, demolishing its own guidance and increasing its forecast for the full year.
The Hindu Business Line  Jun 29  Comment 
The Advertising Agencies Association of India (AAAI) will confer this year’s AAAI Lifetime Achievement Award on Roda Mehta. A press release said Roda Mehta had played a pioneering role in establi...
Financial Times  Jun 25  Comment 
The industry has benefited from the growth in online publicity but it is starting to feel the impact of disruption




 

These companies provide advertising services to large and small firms. Advertising agencies are among the most affected by economic downturns since advertising is often one of the first items cut from corporate budgets.

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