Seaway Valley Capital Corporation Subsidiary Bolsters Fashion Lines With Addition of Point Zero
GOUVERNEUR, NY -- (Marketwire) -- 10/29/09 -- Seaway Valley Capital Corporation
(PINKSHEETS: SWVL) announced that Hackett's (PINKSHEETS: HCKI) continues to
rebuild its company and has recently strengthened its merchandise offering
with the latest addition of Point Zero. Renowned for fashion, Point Zero
(www.point-zero.com) has become the number one Canadian brand name and the
largest Canadian producer of sportswear for men, women and children.
Herbert Becker, President of Patrick Hackett Hardware Company, stated,
"Point Zero has the ability to offer a wide range of fashions using
different concepts from updated classics to the basics, to items that
represent the latest fashionable trends. Point Zero's strength and success
lies in its ability to produce what today's customers want: merchandise
that combines innovative styling, excellent quality at a phenomenal price."
Hackett's also announced the recent arrival of new merchandise from
long-standing vendors including Woolrich and North Face. Mr. Becker
stated, "Woolrich and North Face have been favorites at Hackett's for a
very long time, and we have been able to fill our racks with these and
other brands over the past week and the response from our customers is
remarkable." The full line of Point Zero, Woolrich and North Face can be
found in the Ogdensburg and Massena locations with limited representation
in the Gouverneur and Tupper Lake locations as well as at
www.hackettsonline.com.
Mr. Becker also noted that Hackett's has returned to radio and newspaper
advertising as well as full color newspaper inserts as a way of getting its
message out. Mr. Becker stated, "When Hackett's was forced to repay $5.5
million in six months, it made things extremely difficult for both us and
our vendors. However, we have trimmed expenses, closed unprofitable
stores, and are now starting to gain positive momentum in our operations.
We are very pleased that most of our vendors and landlords are working with
us to help us get back to full strength again."
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