Average Revenue Per User (ARPU)

newratings.com  Nov 4  Comment 
freenet AG increases its service revenue in third quarter - ARPU improvement in postpaid business as well as further growth of customer ownership DGAP-News: freenet AG / Key word(s): 9-month figures freenet AG increases its service revenue in...
Forbes  Oct 22  Comment 
Profit attributable to equity shareholders for for the third quarter rose by about 13% year over year, while revenues grew by about 10% from a year ago, based on figures derived from the carrier's 9-month results published earlier this week....
Motley Fool  Oct 18  Comment 
Focusing on tiered data plans and leasing devices could help push the carrier's ARPU back up.
Forbes  Aug 7  Comment 
We will be closely watching China Mobile's average revenue per user number when it publishes Q2 2015 earnings this month. Although the carrier has been posting operating revenue growth in recent quarters, driven partly by higher product sales, its...
newratings.com  May 6  Comment 
freenet AG benefits from stable postpaid ARPU and greater demand for digital lifestyle products in the first quarter DGAP-News: freenet AG / Key word(s): Interim Report/Quarter Results freenet AG benefits from stable postpaid ARPU and greater...
MarketWatch  Feb 19  Comment 
DirecTV's stock gained 1% in premarket trade Thursday, after the satellite TV service beat fourth-quarter profit expectations amid strong growth in average monthly revenue per subscriber (ARPU). For the quarter ended Dec. 31, earnings came in at...


This is calculated by dividing total revenue from subscriptions by the total number of subscribers.

ARPU is a metric used by companies with subscription services - usually telecommunications companies. ARPU measures the amount of revenue brought in by a single subscriber per month. Measuring revenues on a per customer, or per unit basis can help to explain how good specific products are at generating revenues. ARPU is also very useful when it can be compared to other user-specific metrics. For instance, subtracting Subscriber Acquisition Cost (SAC) from ARPU over the average period of time a customer stays with the company would yield the gain (or loss) a company gets by attracting each subscriber.

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