Average Revenue Per User (ARPU)

Forbes  Aug 7  Comment 
We will be closely watching China Mobile's average revenue per user number when it publishes Q2 2015 earnings this month. Although the carrier has been posting operating revenue growth in recent quarters, driven partly by higher product sales, its...
newratings.com  May 6  Comment 
freenet AG benefits from stable postpaid ARPU and greater demand for digital lifestyle products in the first quarter DGAP-News: freenet AG / Key word(s): Interim Report/Quarter Results freenet AG benefits from stable postpaid ARPU and greater...
MarketWatch  Feb 19  Comment 
DirecTV's stock gained 1% in premarket trade Thursday, after the satellite TV service beat fourth-quarter profit expectations amid strong growth in average monthly revenue per subscriber (ARPU). For the quarter ended Dec. 31, earnings came in at...
The Economic Times  Aug 14  Comment 
Banking, IT/ITES, manufacturing and media are some prominent sectors that have shown attention towards myPlan for Business.
Forbes  Jul 7  Comment 
Although Sirius XM’s churn rate has been more or less stable over the past several quarters, it is likely to come down in the future with the improving economy, the success of retention and win-back programs, as well as a reduction in non-pay...
SeekingAlpha  Jun 9  Comment 
By Crunching Numbers: Last week, Sirius XM Holdings (SIRI) CFO, David Frear presented at the Bank of America Merrill Lynch Global Telecom and Media Conference in London. Following that presentation, a couple of comments on my previous article...
SeekingAlpha  May 14  Comment 
By Crunching Numbers: Average revenue per user, or ARPU, is one of the key operating metrics that Sirius XM Holdings (SIRI) reports each quarter. Sirius defines ARPU in the current 10Q as follows: ARPU is derived from total earned subscriber...


This is calculated by dividing total revenue from subscriptions by the total number of subscribers.

ARPU is a metric used by companies with subscription services - usually telecommunications companies. ARPU measures the amount of revenue brought in by a single subscriber per month. Measuring revenues on a per customer, or per unit basis can help to explain how good specific products are at generating revenues. ARPU is also very useful when it can be compared to other user-specific metrics. For instance, subtracting Subscriber Acquisition Cost (SAC) from ARPU over the average period of time a customer stays with the company would yield the gain (or loss) a company gets by attracting each subscriber.

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