Circulation Revenue

MarketWatch  May 3  Comment 
New York Times shares rally 5% in premarket after circulation revenue climbs
New York Times  Apr 24  Comment 
Despite the revenue gains, The New York Times Company said first-quarter profit was down because of costs related to new digital subscription products.


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This is the total amount of revenue earned from selling newspapers, including subscription and single-copy retail sales.

Newspapers earn revenue by selling their newspapers, but their primary revenue source is advertising sales- for example, 73% of Gannett (GCI)'s 2008 newspaper revenue was from sales of ads in their publications.

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