Subscriber Acquisition Cost (SAC)

RECENT NEWS
Bloomberg  3 hrs ago  Comment 
Richard Choo-Beng Lee, a hedge-fund manager who is cooperating in the largest insider-trading investigation since the 1980s, sought a job at Steven Cohen’s SAC Capital Advisors LLC after shutting his California firm, according to a person...
Clusterstock  Nov 7  Comment 
A cooperating witness in the Galleon bust has agreed to tell the Feds everything he knows about SAC: Susan Pulliam, WSJ: The widening investigation of insider trading on Wall Street is expected to examine transactions at Steven A. Cohen's SAC...
Clusterstock  Nov 5  Comment 
SAC Capital has been drawn into the huge insider trading case brought by US prosecutors in New York. One of the 14 new defendants in the Galleon scandal named today, Richard Choo Beng Lee, apparently engaged in insider trading while at SAC...
Reuters  Oct 25  Comment 
Federal prosecutors in the Galleon Group case have sent a subpoena to a former employee of SAC Capital Advisors, a sign that the scope of the probe into the largest hedge fund insider trading case in history is expanding, the Wall Street Journal...
Reuters  Oct 24  Comment 
Federal prosecutors in the Galleon Group case have sent a subpoena to a former employee of SAC Capital Advisors, a sign that the scope of the probe into the largest hedge fund insider trading case in history is expanding, the Wall Street Journal...
New York Times  Oct 2  Comment 
Steven Cohen is betting on a new fund headed up by a former portfolio manager at his SAC Capital hedge fund firm.
Top Gun Financial Planning  Sep 21  Comment 
It's very analagous to what happened with the residential market.  Money was cheap, growth was rapid, and we built a lot more product than we needed. - Mark Friedman, a prominent Sacramento commercial developer Good article on the coming...
Hedge Fund Blogs From HedgeCo.Net  Sep 8  Comment 
Bloomberg - SAC Capital Advisors LLC, the $14 billion hedge-fund firm run by Steven Cohen, rehired two London money managers nine months after they were let go, according to three people familiar with the situation. David Morant and Ben...
Bloomberg  Sep 7  Comment 
SAC Capital Advisors LLC, the $14 billion hedge-fund firm run by Steven Cohen, rehired two London money managers nine months after they were let go, according to three people familiar with the situation.
Hedge Fund Blogs From HedgeCo.Net  Sep 1  Comment 
Hedgetracker - In this week’s hedge fund hire report, we look at firms that have recently added industry veterans to their teams. The investment firms covered in this report include: Harbinger Capital, SAC Capital Advisors and Crestwood...
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Subscriber Acquisition Cost, or SAC, is the amount of money a company spends for each new subscriber they gain.

As its title would suggest, subscriber acquisition cost is a metric that is primarily used by companies that offer some sort of subscription based service, like telecommunications companies or cable television providers. Measuring these costs on a per-customer basis is helpful when determining how expensive specific offerings are for the company. This can also be useful when compared to other per-customer based metrics like Average Revenue Per User (ARPU). SAC is most commonly calculated using costs that are specific to attracting new customers, like marketing spending.

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