AOL Inc. has sold only 60% of the online advertising inventory for "the back half of the year" as it had at the same point last year, according to research published Friday by Barclays Capital analyst Douglas Anmuth. In addition, Anmuth wrote...
Yesterday, Admob served its 200 billionth mobile ad, only nine months after serving its 100 billionth ad. The mobile ad network is still growing strong, with 160 employees and an annualized revenue run-rate above $100 million.
But ever since...
The global advertising industry is eager to capitalise on booming use of mobile phones for Internet access as more enhanced devices are coming to the market to get more consumers reachable online.
Growth in India and China helped region become world's second biggest TV advertising market last year, report finds
TV advertising revenue in the Asia Pacific region overtook that in western Europe for the first time last year, as India and China...
The Australian Sex Party is accusing a newspaper of discriminating against the new political party by rejecting an ad featuring a parody of Tony Abbott.
The recent unveiling by Apple of its new iAd advertising platform extends the company's array of inventive services for the iPhone, but also continues a distinctive collaboration-versus-competition dynamic between the giant technology trendsetter...
Internet advertising revenues in the U.S. hit $5.9 billion for Q1 2010, representing a 7.5 percent increase over the same period in 2009, according to numbers released moments ago by the Interactive Advertising Bureau in tandem with...
Almost all the channels in Canada targeted at women will be controlled by Shaw Communications, making the cable giant a powerhouse for attracting ad dollars
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