Forbes  May 31  Comment 
Featuring pioneering data-driven Tailored Fibre Placement technology which lays down fibres which feature Parley material content, every single millimetre of the shoe is precisely stitched and constructed
Channel News Asia  May 30  Comment 
Adidas can declare itself the winner over arch rival Nike in the upcoming soccer World Cup even before the first match kicks off as it is kitting out the most teams.
Clusterstock  May 24  Comment 
Reebok recently moved into a brand-new headquarters in Boston, where it is plotting a return to glory. The brand is a subsidiary of Adidas, but it hasn't seen the strong growth its parent company has. Reebok has a plan to aggressively go after...
Forbes  May 24  Comment 
The three-stripe brand has found a way to more directly harmonize with female golfers.
Clusterstock  Apr 26  Comment 
Adidas' Speedfactory in Atlanta is open, producing shoes like the new AM4NYC limited collection. The factory is completely automated, and designed to be able to speedily produce limited runs of customizable product or replenish the hottest...
CNNMoney.com  Apr 16  Comment 
Nike is not used to playing catchup, but Adidas is beating it in technology, innovation and style.
TechCrunch  Apr 12  Comment 
Disrupt lands in San Francisco this September, and the agenda is shaping up to be absolutely amazing. With new digs at Moscone West and expanded capacity, we expect Disrupt SF (September 5-7) to be the biggest and best conference TechCrunch has...
Reuters  Apr 8  Comment 
Adidas expects to close down stores in the coming years as part of a shift towards selling more goods online, its chief executive told a newspaper.

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