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Company: Altria Group (MO)
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40%
agree
15 votes

  Continued risk of litigation, which could destabilize the tobacco industry

Continued risk of litigation, which could destabilize the tobacco industry. Though the legal environment has improved recently, the possibility of lawsuits against tobacco companies remains. In Florida, 8000 individual cases are pending against Altria for smoke-related deaths and damages. On February 18, 2009, a jury ruled that Altria must pay $8 million for the death of Stuart Hess, the first of these cases. If the verdict is upheld, the cumulative damages Altria may have to pay will be extraordinary.

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16%
agree
6 votes

  Declining cigarette consumption due to decreasing social acceptability

Declining cigarette consumption due to decreasing social acceptability of smoking and increased awareness of risks involved.

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27%
agree
11 votes

  Rising excise taxes will reduce profits

Rising excise taxes will reduce profits as governments continue to use taxation to reduce public smoking and as a source of revenue. The federal excise tax will rise from 39 cents a pack to almost $1.01 on April 1, 2009.

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