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The Apollo Group's (NASDAQ:APOL) University of Phoenix is the largest for-profit university by enrollment. The University of Phoenix offers associate, bachelor's and doctoral degree programs to more than 313,700 enrolled students, at 102 campuses and 157 learning centers in forty states. 93% of Appolo's revenue comes from tuition paid to The University of Phoenix, the group's largest subsidiary.[1].
In recent years, the company began marketing more aggressively to associate degree students. These students represent a significant revenue opportunity, but are also riskier than Apollo's other students as they are less financially stable and more likely to borrow directly from Apollo to fund their classes. Over the last few years, Apollo's bad debt expense increased as a result of defaults from associate degree students.
In response growing demand for post secondary education services overseas, the Apollo Group partnered with the Carlyle Group in 2007 to start a for profit university overseas. Over the next several years the company plans to offer both U.S. degree and local degree programs to students in multiple countries.
In FY 2007, Apollo had revenues of $2,723.8 million, a 9.9% increase from $2,447.5 in FY 2006[2]. Tuition revenue is approximately 94% of Apollo's total revenue. Net income decreased 1.4% for 2007 vs. 2006, but this was an improvement over a 3.1% decrease in net income for 2006 vs. 2005. These decreases are the result of increased expenses - 14.8% increase from 2006 to 2007; higher employee compensation and bad debt expenses related to student loans for Axia College students drove up expenses [3].
Approximately 65% of Apollo's annual revenue comes from Federal Education Financial Aid Programs that subsidize many students' tuition[4].
The post-secondary education market is extremely competitive and not dominated by any single player. The United States has approximately 6,440 post-secondary education institutions[15]:
In addition to this extreme market fragmentation, the extensive accreditation process acts as a significant barrier preventing new companies from entering the market.
Of the other private, for-profit schools that target non-traditional students, Career Education Corporation (CECO) , DeVry University (DV), and ITT Educational Services (ESI) pose the greatest competition to the Apollo Group.
Career Education Corporation (CECO) operates 80 campuses in the United States, Canada, France, and the United Kingdom, and two online academic programs. Approximately 90,000 students[16] are enrolled in their programs and their FY 2007 total revenue was $1,675 million[17].
DeVry (DV) served approximately 108,800 students in 2007 through its four subsidiary institutions - DeVry University, Ross University, Chamberlain College of Nursing, and Becker Professional Review. DeVry University is an undergraduate institution with more than 80 locations and the Keller Graduate School of Management; enrollment in 2007 was approximately 57,000. Ross University operates the Ross University School of Medicine and the Ross University School of Veterinary Medicine in Dominica. Enrollment in 2007 was 3,700. The Chamberlain College of Nursing enrolled nearly 1,100 students in 2007. Becker Professional Review operates CPA and CFA review courses that enrolled more than 47,000 students in 2007[18]. DeVry's total revenue for FY 2007 was $933.5 million[19].
ITT Educational Services (ESI) operates 93 institutes in 34 states serving approximately 49,000 students[20]. In FY 2007, ITT's total revenue was $869.5 million[21].
| Apollo Group (APOL) [22] | Career Education (CECO) [23] | DeVry (DV) [24] | ITT Educational Services (ESI) [25] | |
| Enrolled Students | 313,700 | 90,000 | 108,800 | 49,000 |
| Sites | 259 | 80 | 63 | 93 |
| Total Revenue - FY 2007 ($ mil) | 2,723.8 | 1,675 | 933.5 | 869.5 |
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