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AAPL » Topics » Selling, General, and Administrative (SG&A)

This excerpt taken from the AAPL 10-Q filed Apr 23, 2009.

Selling, General, and Administrative (“SG&A”)

SG&A expenditures increased $99 million or 11% and $230 million or 12%, respectively, for the three- and six-month periods ended March 28, 2009 compared to the same periods in 2008. These increases are due primarily to the Company’s continued expansion of its Retail segment, higher stock-based compensation expenses and higher spending on marketing and advertising.

This excerpt taken from the AAPL 10-Q filed Jul 23, 2008.

Selling, General, and Administrative (“SG&A”)

SG&A expenditures increased $170 million or 23% and $622 million or 29%, respectively, for the third quarter and the first nine months of 2008 compared to the same periods in 2007. These increases are due primarily to higher stock-based compensation expenses, higher variable selling expenses resulting from the significant year-over-year increase in total net sales and the Company’s continued expansion of its Retail segment in both domestic and international markets. In addition, the Company incurred higher spending on marketing and advertising during the first nine months of 2008 compared to the same period in 2007.

EXCERPTS ON THIS PAGE:

10-Q
Apr 23, 2009
10-Q
Jul 23, 2008

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