Clusterstock  May 5  Comment 
Avon shares slid by more than 7% on Tuesday to  around $7.53 a share. Last month, the stock surged by more than 15% after the Wall Street Journal reported that it is exploring "strategic alternatives" for its North American business,...
TheStreet.com  May 5  Comment 
NEW YORK (TheStreet) -- Shares of Avon Products were falling 6.6% to $7.63 following a report that no potential suitors are interested in buying the beauty products company or its North American business. French competitor Coty and some...
MarketWatch  May 4  Comment 
The Avon Lady isn’t the only one who’s no longer calling.
TheStreet.com  Apr 30  Comment 
NEW YORK (TheStreet) -- Shares of Avon Products were falling 8.7% to $7.92 Thursday after the beauty products company missed analysts' estimates for earnings in the first quarter. Avon reported earnings of 4 cents a share for the first...
newratings.com  Apr 30  Comment 
NEW YORK CITY (dpa-AFX) - Avon Products, Inc. (AVP) reported a first-quarter net loss to company of $147.3 million or $0.33 per share, compared to loss of $168.3 million or $0.38 per share, prior year. Adjusted net income was $17 million, or $0.04...
Wall Street Journal  Apr 30  Comment 
Avon Products reported another quarter of weak results, as sales fell sharply in North American and the strong dollar bit deeply into revenue around the world.
MarketWatch  Apr 30  Comment 
Avon Products Inc. shares slumped 2% in premarket trade Thursday, after the beauty products company reported first-quarter profit and sales that fell below expectations. The company said the net loss for the quarter ended March narrowed to $147.3...
Forbes  Apr 29  Comment 
Analysts expect decreased profit for Avon Products when the company reports its first quarter results on Thursday, April 30, 2015. Although Avon reported profit of 12 cents a year ago, the consensus estimate calls for earnings per share of seven...


Avon (NYSE:AVP) makes beauty and personal care products, including various types of cosmetics - lipstick, eyeliner, mascara, basically anything that would make a wonderful Mother's Day gift - apparel and accessories, and home and decoractive products. Avon's products face intense competition, from companies like Estee Lauder Companies (EL) and Revlon (REV), in all of its markets from both global and regional mid-end brand personal care products. To combat competition and improve brand recognition in US and global markets, Avon launched a Turn-around Plan in that included strategic initiatives to reduce costs, increased advertising spending, improve product quality, and improve sales profitability.

While the majority of Avon's competitors distribute their products to resellers such as department stores, drugstores, or cosmetic stores, Avon sells its products solely through its direct-selling channel of independently-contracted Active Sales Representatives and through its online website. However, the company's direct-selling business model is at risk for incurring more costs due to Representative dissatisfaction and global legal restrictions. Due to the company's reliance on its direct-selling business model, earning potential and satisfaction of its Representatives and maintaining its business model are essential for the company's success in global markets.

Company Overview

Avon produces and sells consumer packaged goods worldwide through its direct selling boutique store channel and its online channel.

Business Segments

Avon's revenues come from three main categories:

Business Growth

===FY 2010 (ended December 31, 2010)[1]

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