Beiersdorf AG (BEI-FF)

QUOTE AND NEWS  Mar 31  Comment 
VIENNA (dpa-AFX) - Beiersdorf AG (BDRFY.PK) announced, in 2016, it expects Group sales to grow by 3-4%. The Group's EBIT margin from operations is expected to be slightly up on the prior-year figure. The company said it is forecasting...
The Hindu Business Line  May 5  Comment 
Nivea India, an arm of German personal care player, Beiersdorf AG on Tuesday announced commissioning of its first facility in India at Sanand near Ahmedabad. The company will manufacture the e...
The Hindu Business Line  Sep 13  Comment 
Skincare brand Nivea India, an affiliate of Beiersdorf AG, has launched a new campaign for its men fresh active deodorant. The deodorant campaign features actor Arjun Rampal who is the f...
The Hindu Business Line  Jan 4  Comment 
Nivea India, an affiliate of Beiersdorf AG, has appointed Parineeti Chopra as the brand ambassador for its face cleansing range. The actor will endorse the newly launched...
Wall Street Journal  Jun 29  Comment 
Beiersdorf AG, the maker of Nivea skin-care products, agreed to settle FTC false-advertising charges related to a skin cream that claimed to help consumers slim down.
MarketWatch  Jan 12  Comment 
Beiersdorf AG , the Hamburg-based consumer goods producer, said Tuesday its 2009 earnings before interest and taxes and before special items declined to 585 million euros ($848 million) from 696 million euros in the previous year. Sales fell to...


Beiersdorf is focusing on innovative skin and beauty care with leading international brands (Nivea, Eucerin, La Prairie, Nivea for Men, SBT, SLEK, Florena, Labello, 8 x 4, Hansaplast). In the Tesa business segment they develop, produce, and market self-adhesive systems and product solutions for direct customers and a distribution business in the industrial segment, as well as for the consumer business. Beiersdorf is active on all global markets and was included into the German DAX index in December 2008. Beiersdorf employed 21,766 staff by end of 2008 and made 5.97B EUR revenue and 490M EUR after tax profit in 2008.[1]

Business Overview

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  1. Beiersdorf - Annual Report 2008
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