Bidz 10-Q 2010
Bidz.com Announces Financial Results for the Second Quarter 2010
· Approximately $9.7 million in cash, $29.8 million in positive working capital and zero debt
· Reduced customer acquisition costs by 29.1% to $39 per new buyer, and average selling price per order increased 10% to $198
· Announced completion of 2.2 million share buyback
· Both David Zinberg and Marina Zinberg terminated their 10b5-1 Plans
· Announced dismissal of State Court derivative case and motions to dismiss the federal derivative and Federal securities fraud cases
CULVER CITY, Calif., August 9, 2010 Bidz.com (NASDAQ: BIDZ), a leading online retailer of jewelry, announced results for the second quarter ended June 30, 2010.
Net revenues for the second quarter of 2010 were $25.7 million, compared with $26.9 million reported in the second quarter of 2009. During the quarter, the Company reported B2B sales of $1.9 million, compared with $471 thousand of sales in the prior year period; the Companys business continues to be impacted by the ongoing economic weakness, as well as an overall decline in demand for jewelry. Additionally, at the end of the second quarter, the Company had approximately $2.1 million in sales orders from its layaway plan, which the Company expects to book as revenues in the third and fourth quarter when the products are paid for in full by the customers and shipped. The Companys domestic and international sales for the second quarter 2010 represented 57.4% and 42.6%, respectively, compared with 65.7% and 34.3%, respectively, in 2009.
David Zinberg, Chief Executive Officer, added, We are working hard to continue to build awareness and visibility of all three of our sites, Bidz, Buyz and Modnique. Additionally, we are starting to see more demand for our brands internationally, and we are now seeing improvements in many markets around the world. Canada, Australia, Saudi Arabia and Spain are among our top international markets. Furthermore, we are continuing to see many of our key operating metrics show signs of continued progress and stabilization.
In the second quarter, the Company also saw improvement in many of its key revenue metrics. During the quarter, the average selling price per order increased 10.0% to $198 from $180; average items sold per transaction increased 15.0% to 4.0 items and the Companys acquisition cost per new buyer decreased by 29.1% to $39 from $55. The Company believes this is an important statistic and reflective of its increased focus on managing the ROI on its marketing spend.
In the second quarter of 2010, gross profit was approximately $6.2 million, compared with $8.2 million in the second quarter of 2009. Gross margin in the second quarter of 2010 was 24.0% compared with 30.6% in the same period of 2009. The decrease in gross profit as a percentage of sales was primarily due to the Companys free shipping promotions, and lower gross margins from B2B sales.
General and administrative expenses for the second quarter 2010 were $5.4 million, compared to $4.6 million in the prior year period. The increase in general and administrative expenses was due to higher overall administrative expenses, as well as additional expenses to operate Modnique.com. Sales and marketing expenses for the second quarter 2010 were $1.4 million, compared with $2.1 million, in the prior year period. Sales and marketing expense as a percentage of net revenue decreased to 5.6% from 7.9% in the prior year period. Sales and marketing expense were reduced in order to keep marketing return on investment in line with the companys internal ROI goals.
Total operating expenses in the second quarter 2010 were $7.0 million, compared with $6.9 million in the prior year period. Loss from operations for the second quarter of 2010 was $883,000, compared to a profit from operations of $1.3 million in the second quarter of 2009.
Net loss for the second quarter of 2010 was approximately $653,000, or $0.03 per fully diluted share, on 21.8 million weighted average shares outstanding, compared to net income of $693,000, or $0.03 per fully diluted share, on 22.9 million weighted average shares outstanding in the same period of 2009.
During the second quarter 2010, the Company recorded an income tax benefit of $230,000, compared with an income tax expense of $626,000 in the prior year period, with an effective tax rate of 26.1% and 46.7%, respectively. The income tax benefit in the second quarter was adversely affected, and lower than expected, due to additional paid-in-capital pool (APIC Pool) shortfalls related to stock based compensation.
Lawrence Kong, Chief Financial Officer, commented, If the regular tax rate was applied we would have recorded an EPS loss of $(0.02) in the second quarter. Also, we aggressively reduced inventories by $5.7 million from year-end, which contributed to a very significant increase in net cash from operations of $12.2 million for the six months period ended June 30, 2010. We also substantially increased our cash balance from year-end of $1.1 million, to $9.7 million in the second quarter 2010. We are confident that these aggressive liquidity steps will position us well for the future.
As of June 30, 2010, prior to the share repurchase discussed below. the Company had approximately $9.7 million in cash. Additionally, the Company had $29.8 million in positive
working capital and no long-term debt. The Company believes that cash and cash equivalents currently on hand and cash flows from operations will be sufficient to continue its operations and to pursue its growth strategy for the foreseeable future.
Under the existing share repurchase program implemented in June 2007, a total of $33.5 million had been authorized for repurchases, and to date, a total of 5.6 million shares have been repurchased for $20.8 million. Following the recently announced completion of a 2.2 million share repurchase, the Company has approximately $12.7 million still authorized for additional share repurchases in open market transactions, subject to market conditions, share price and other considerations.
The Company has been informed that both David Zinberg and Marina Zinberg have terminated their 10b5-1 Plans on July 27, 2010 pursuant to the terms of their Plans.
The Company is introducing new revenue guidance for the third quarter of 2010 of $24-$25 million and gross profit margin of approximately 26-28%. The Company expects EBITDA to be approximately breakeven in the third quarter and be profitable in the fourth quarter.
Investor Conference Call
Bidz.coms quarterly earnings conference call is scheduled to begin later today (August 9, 2010) at 1:30 p.m., Pacific Time. The call will be open to all interested investors through a live audio Web broadcast via the Internet on the investor relations section of the Companys website at http://investors.bidz.com/.
For those unable to participate during the live broadcast, the webcast will be archived for 90 days and a replay will be available beginning Monday, August 9, 2010 at 7:30 p.m. ET through August 23, 2010 at 12:00 a.m. ET. To access the replay, dial 800-406-7325 (U.S.) or 303-590-3030 (International), and use passcode: 4285987.
Bidz.com, founded in 1998, is a leading online retailer of jewelry. Bidz offers its products through a live auction format as well as a fixed price online retail store, Buyz.com. Bidz.coms auctions are also available in Arabic, German and Spanish. To learn more about Bidz.com visit its website at www.bidz.com. Bidz also operates Modnique, a division of Bidz.com, an exclusive private sale shopping site for members-only, offering authentic premium brand name merchandise. Modnique offers its members exclusive access to 24-72 hour sales events on designer apparel, accessories, shoes, and houseware and much more at price points up to 85% below traditional retail prices. To learn more about Modnique visit its website at www.modnique.com.
Safe Harbor Statement
This press release includes forward looking statements about the Companys estimated revenue and earnings within the meaning of the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical facts contained in this release, including statements regarding the Companys future financial position, business strategy and plans and objectives of management for future operations, are forward looking statements. The words believe, may, will, estimate, continue, anticipate, intend, expect, and similar expressions, as they relate to the Company, are intended to identify forward looking statements. We have based these forward-looking statements largely on current expectations and
projections about future events and financial trends that we believe may affect the Companys financial condition, results of operations, business strategy and financial needs. Risks and uncertainties include that our common stock is subject to short selling and trading, and prices of our stock may be volatile; that we are subject to prank bidding; that we may face increasing costs to acquire new customers; the ability of the Company to attract customers to its website and offer attractive products; the ability to maintain profit levels while expanding international sales; the ability to detect fraud if we fail to maintain an effective system of internal controls; the ability to maintain our website, electronic data processing systems, and systems hardware; the ability to forecast accurately net revenue and plan for expenses; that we do not have a guaranteed supply of jewelry products and that we have a heavy concentration of inventory purchased from our top two suppliers; the ability to protect our intellectual property rights; and potential litigation and government enforcement actions that may result from our prior securities offerings. Please refer to Bidz.coms reports and filings with the Securities and Exchange Commission for a further discussion of these risks and uncertainties. Readers are cautioned not to place undue reliance on forward-looking statements, which speak only as of the date they are made. Bidz.com undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date they were made or to reflect the occurrence of unanticipated events.
Tables to follow
Condensed Balance Sheets (Unaudited)
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Condensed Statements of Income (Operations) (Unaudited)
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