 | |
- close
- close
|
RELATED WIKI ARTICLES
The Wait is Over: Antiguo Tequila from Herradura Arrives in the U.S.
Business Wire
Oct 15, 2009
Consumers visiting Mexico have enjoyed the taste of Antiguo Tequila, a super-premium brand from Casa Herradura. Now U.S. consumers will have the opportunity to add Antiguo to their bars north of the border.
“Antiguo Tequila continues to build on its storied history from Mexico. Originally developed in 1924 and served exclusively to family and friends of the manor at Hacienda del Refugio, we are thrilled to bring this super-premium tequila to the U.S,” said Mark Bacon, U.S. brand director for Casa Herradura Tequilas. “Antiguo was launched in Mexico in 1995 to commemorate Casa Herradura’s 125th anniversary of producing the world’s finest tequilas. True to the original formula that was kept a secret for almost a century, Antiguo has become one of the fastest growing tequila brands in Mexico.”
Antiguo Tequila is an authentic, super-premium tequila crafted to be a lighter bodied, exceptionally smooth product from Casa Herradura’s family of fine tequilas. Antiguo Tequila is 80 proof and has a suggested 750ml retail price of $24.99 to $29.99 depending on the expression; Blanco, Reposado and Añejo.
“These expressions are lighter in taste and color with a smoother and mellower finish, making them incredibly versatile for stylish tequila cocktails, or enjoyed neat,” he said.
In celebration of the launch of Antiguo Tequila in the U.S., Tim Laird, Brown Forman’s Chief Entertaining Officer, has developed a couple of signature cocktails:
|
Antiguo Refresco |
Antiguo Citrus Mint Squeeze |
|||
| 2 oz Antiguo Blanco | 2 oz Antiguo Reposado | |||
| 1 oz Agave nectar | 1 oz Agave nectar | |||
| 1 oz Water | 1 oz Club soda | |||
| 3 peeled, cucumber slices | 1 wedge grapefruit, cut in half | |||
| 2 lime wedges | 2 lime wedges | |||
|
Muddle cucumber & lime in a shaker. |
3 mint leaves | |||
|
Add ice, agave nectar, water and Antiguo. |
Muddle grapefruit, limes and mint leaves in a shaker. | |||
|
Shake to mix. |
Add ice, agave nectar, club soda and Antiguo Reposado. | |||
|
Serve in a rocks glass. |
Stir in mix and strain into a rocks glass. | |||
Please enjoy our handcrafted tequila responsibly.
Alc. 40% by Vol. (80 proof) Tequila imported by Brown-Forman, Louisville, KY ©2009
Brown-Forman Corporation is a producer and marketer of fine quality beverage alcohol brands, including Jack Daniel’s, Southern Comfort, Finlandia Vodka, Canadian Mist, Fetzer, Korbel, Gentleman Jack, Tequila el Jimador, Tequila Herradura, Sonoma-Cutrer, Chambord, Tuaca, Woodford Reserve, and Bonterra. For more information about Brown-Forman and our brands, please visit our website at www.brown-forman.com.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6073336&lang=en
(c) 2009 Business Wire, Inc., All rights reserved. All of the news releases and other content contained herein are protected by copyright and other applicable laws, treaties and conventions. Information contained in the releases is furnished by Business Wire's members, who warrant that they are solely responsible for the content, accuracy and originality of the information contained therein. Any copying or reproduction (other than for an individual user's personal reference), redistribution, reposting or other transmission or communication is expressly prohibited without prior written permission of Business Wire, Inc
| ||||||
Wikinvest © 2006, 2007, 2008, 2009. Use of this site is subject to express Terms of Service, Privacy Policy, and Disclaimer. By continuing past this page, you agree to abide by these terms. Any information provided by Wikinvest, including but not limited to company data, competitors, business analysis, market share, sales revenues and other operating metrics, earnings call analysis, conference call transcripts, industry information, or price targets should not be construed as research, trading tips or recommendations, or investment advice and is provided with no warrants as to its accuracy. Stock market data, including US and International equity symbols, stock quotes, share prices, earnings ratios, and other fundamental data is provided by data partners. Stock market quotes delayed at least 15 minutes for NASDAQ, 20 mins for NYSE and AMEX. Market data by Xignite. See data providers for more details. Company names, products, services and branding cited herein may be trademarks or registered trademarks of their respective owners. The use of trademarks or service marks of another is not a representation that the other is affiliated with, sponsors, is sponsored by, endorses, or is endorsed by Wikinvest.
|
|
