Delta Apparel, Inc. (NYSE Amex: DLA) today announced they have entered into a new licensing agreement with Jordan Outdoor Enterprises, Ltd. to be the exclusive marketer and producer of Realtree Girl® and Realtree Outfitters® casual apparel and headwear.

The Realtree Girl and Realtree Outfitters collections will feature a broad range of fashion apparel providing outdoor enthusiasts with trendy casual clothing. Realtree Girl was launched in 2006, offering endless options that reflect her love of the outdoors. A full line of Realtree Outfitters casual apparel and headwear is being introduced this fall for adventurers and outdoor sportsman. These collections will be sold through a wide range of distribution channels including outdoor retailers, sporting goods stores and department stores.

Robert W. Humphreys, Chairman & Chief Executive Officer of Delta Apparel, Inc., commented, “We are eager to partner with Realtree on this exciting new venture. Realtree is the leading brand in camouflage patterns and we believe this agreement represents the ideal vehicle for our entrée into the outdoor marketplace. We are confident that our combined expertise will allow us to successfully open new channels of distribution, attract new customers, and provide meaningful growth opportunities into future.”

The agreement also gives Delta Apparel, Inc. non-exclusive use of the Realtree and Team Realtree® brands for casual apparel and headwear. In addition, the Company is assuming fulfillment responsibilities for Realtree’s e-commerce store, RealStore, at www.realtree.com/store.

"For many years, all of us at Realtree have worked diligently to bring value to the Team Realtree, Realtree Outfitters and Realtree Girl brands," said Realtree Founder and President Bill Jordan. "Now we look forward to working closely with Delta Apparel as their team delivers these casual lifestyle brands to a larger and broader market. Realtree will continue to develop the world's most effective camouflage patterns – including our fashion camo colors, which are great for team sports and other casual applications – and promote the Realtree patterns and brands through all of the various multi-media channels we employ, including our association with NASCAR's top drivers such as Dale Earnhardt, Jr., Jeff Gordon, Tony Stewart, Kevin Harvick and others. The Delta team is renowned for their ability to deliver brands to market. Realtree's relationship with Delta's newest business, To The Game, stretches back over 15 years, and our close relationship and ability to work together will certainly benefit all of our partners, as well as the end consumer and his/her casual lifestyle apparel needs."

About Delta Apparel, Inc.

Delta Apparel, Inc., along with its wholly-owned subsidiaries, M. J. Soffe, LLC, Junkfood Clothing Company and To The Game, LLC, is an international design, manufacturing, sourcing and marketing company that features a diverse portfolio of high quality branded and private label activewear apparel and headwear. The Company specializes in selling a variety of casual and athletic products through most distribution channels for these types of goods. Its products are sold to specialty and boutique shops, upscale and traditional department stores, mid-tier retailers, sporting goods stores, screen printers, and private label accounts. In addition, certain products are sold to college bookstores and to the U.S. military. Its products are also available direct to consumers on its websites at www.soffe.com, www.junkfoodclothing.com, and www.deltaapparel.com. The headwear products can be viewed at www.2thegame.com. The Company's operations are located throughout the United States, Honduras, El Salvador, and Mexico, and it employs approximately 6,500 people worldwide. Additional information about the Company is available at www.deltaapparelinc.com.

About Realtree®

Realtree is the world's leading camouflage designer, marketer, and licensor with over 1,500 licensees utilizing the Realtree camouflage brand. Thousands of outdoor and lifestyle products are available in Realtree camouflage patterns. In addition, Realtree is committed to supporting individuals and groups that work to ensure our outdoor heritage, the conservation of natural places, and the wildlife that resides there. In fact, Realtree is one of the nation's leading contributors to conservation groups such as Ducks Unlimited, the National Wild Turkey Federation, the Rocky Mountain Elk Foundation, Buckmasters American Deer Foundation, Quail Unlimited and the Dove Sportsman's Society. Realtree promotes its products and relationships widely on ESPN2, Outdoor Channel, and other television networks, as well as through Realtree.com and many other outlets.

Statements and other information in this press release that are not reported financial results or other historical information are forward-looking statements. These are based on our expectations and are necessarily dependent upon assumptions, estimates and data that we believe are reasonable and accurate but may be incorrect, incomplete or imprecise. Forward-looking statements are also subject to a number of business risks and uncertainties, any of which could cause actual results to differ materially from those set forth in or implied by the forward-looking statements. The risks and uncertainties include, among others, the general U.S and international economic conditions; changes in consumer confidence, consumer spending, and demand for apparel products; the ability of our brands and products to meet consumer preferences within the prevailing retail environment; the financial difficulties encountered by our customers and higher credit risk exposure; the competitive conditions in the apparel and textile industries; changes in environmental, tax, trade, employment and other laws and regulations; the uncertainty of raw material and energy prices; changes in the economic, political and social stability of our offshore locations; the relative strength of the United States dollar as against other currencies; and other risks described from time to time in our reports filed with the Securities and Exchange Commission. Accordingly, any forward-looking statements do not purport to be predictions of future events or circumstances and may not be realized. We do not undertake publicly to update or revise the forward-looking statements even if it becomes clear that any projected results will not be realized.