DISCA » Topics » Advertising Costs

These excerpts taken from the DISCA 10-K filed Feb 26, 2009.
Advertising Costs
 
The Company expenses advertising costs as incurred. Advertising costs during the year ended December 31, 2008 totaled $145 million. No material advertising costs were recorded by DHC during the years ended December 31, 2007 and 2006.
 
Advertising Costs
 
The Company expenses advertising costs as incurred. Advertising costs during the year ended December 31, 2008 totaled $145 million. No material advertising costs were recorded by DHC during the years ended December 31, 2007 and 2006.
 
Advertising
Costs



 



The Company expenses advertising costs as incurred. Advertising
costs during the year ended December 31, 2008 totaled
$145 million. No material advertising costs were recorded
by DHC during the years ended December 31, 2007 and 2006.


 




Advertising
Costs



 



The Company expenses advertising costs as incurred. Advertising
costs during the year ended December 31, 2008 totaled
$145 million. No material advertising costs were recorded
by DHC during the years ended December 31, 2007 and 2006.


 




Advertising Costs
 
The Company expenses advertising costs as incurred. Advertising costs of $108 million, $72 million, and $208 million were incurred from May 15, 2007 through December 31, 2007, from January 1, 2007 through May 14, 2007, and in 2006, respectively.
 
Advertising Costs
 
The Company expenses advertising costs as incurred. Advertising costs of $108 million, $72 million, and $208 million were incurred from May 15, 2007 through December 31, 2007, from January 1, 2007 through May 14, 2007, and in 2006, respectively.
 
Advertising
Costs



 



The Company expenses advertising costs as incurred. Advertising
costs of $108 million, $72 million, and
$208 million were incurred from May 15, 2007 through
December 31, 2007, from January 1, 2007 through
May 14, 2007, and in 2006, respectively.


 




Advertising
Costs



 



The Company expenses advertising costs as incurred. Advertising
costs of $108 million, $72 million, and
$208 million were incurred from May 15, 2007 through
December 31, 2007, from January 1, 2007 through
May 14, 2007, and in 2006, respectively.


 




EXCERPTS ON THIS PAGE:

10-K (8 sections)
Feb 26, 2009
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