The renewed interest in launching satellites is as much an operational necessity as a market-driven necessity, says Twiston Davies. "The cycle of first- and second-generation satellites is coming up, which means that they'll need to be replaced, so that's good news for manufacturers," he says.
Dish Network Corp. (DISH) said yesterday (Monday) that its fourth-quarter profit rose 24%, but that higher prices and fees cost the nation’s second-largest satellite-TV provider more than 100,000 subscribers. Dish Network earned $217 million, or 48 cents per share, for the three months ended Dec. 31, up from $175 million, or 39 cents per share, a year earlier. Sales rose 1% to $2.92 billion from $2.89 billion.
Professional studies have shown that satellite TV customers have a much higher satisfaction rate than cable customers as a result of satellite TV owners receiving many more features than their cable counterparts, clearer pictures in many cases, and lower prices. Additionally, DirecTV, the main provider of satellite TV, rates extremely high in its customer service. With support, features, and a consistently lower price, comes satellite satisfaction.