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These excerpts taken from the DISH 10-K filed Mar 3, 2008. Impact of High
Definition TV. We believe that the availability and extent of
HD programming has become and will continue to be a significant factor in
consumer’s choice among multi-channel video providers. Although we
believe we currently offer consumers a compelling amount of HD programming
content, other multi-channel video providers may have more successfully marketed
and promoted their HD programming packages and may also be better equipped to
increase their HD offerings to respond to increasing consumer demand for this
content. For example, cable companies are able to offer local network
channels in HD in more markets than we can, and DirecTV could offer over 150
channels of HD programming by satellite in the near future. We could
be further disadvantaged to the extent a significant number of local
broadcasters begin offering local channels in HD because we will not initially
be in a position to offer local networks in HD in all of the markets that we
serve. We may be required to make substantial additional investments
in infrastructure to respond to competitive pressure to deliver additional HD
programming, and there can be no assurance that we will be able to compete
effectively with HD program offerings from other video providers.
Impact of High Definition TV. We believe that the availability and extent of HD programming has become and will continue to be a significant factor in consumer’s choice among multi-channel video providers. Although we believe we currently offer consumers a compelling amount of HD programming content, other multi-channel video providers may have more successfully marketed and promoted their HD programming packages and may also be better equipped to increase their HD offerings to respond to increasing consumer demand for this content. For example, cable companies are able to offer local network channels in HD in more markets than we can, and DirecTV could offer over 150 channels of HD programming by satellite in the near future. We could be further disadvantaged to the extent a significant number of local broadcasters begin offering local channels in HD because we will not initially be in a position to offer local networks in HD in all of the markets that we serve. We may be required to make substantial additional investments in infrastructure to respond to competitive pressure to deliver additional HD programming, and there can be no assurance that we will be able to compete effectively with HD program offerings from other video providers. These excerpts taken from the DISH 10-K filed Feb 26, 2008. Impact of High
Definition TV. We believe that the availability and extent of
HD programming has become and will continue to be a significant factor in
consumer’s choice among multi-channel video providers. Although we
believe we currently offer consumers a compelling amount of HD programming
content, other multi-channel video providers may have more successfully marketed
and promoted their HD programming packages and may also be better equipped to
increase their HD offerings to respond to increasing consumer demand for this
content. For example, cable companies are able to offer local network
channels in HD in more markets than we can, and DirecTV could offer over 150
channels of HD programming by satellite in the near future. We could
be further disadvantaged to the extent a significant number of local
broadcasters begin offering local channels in HD because we will not initially
be in a position to offer local networks in HD in all of the markets that we
serve. We may be required to make substantial additional investments
in infrastructure to respond to competitive pressure to deliver additional HD
programming, and there can be no assurance that we will be able to compete
effectively with HD program offerings from other video providers.
Impact of High Definition TV. We believe that the availability and extent of HD programming has become and will continue to be a significant factor in consumer’s choice among multi-channel video providers. Although we believe we currently offer consumers a compelling amount of HD programming content, other multi-channel video providers may have more successfully marketed and promoted their HD programming packages and may also be better equipped to increase their HD offerings to respond to increasing consumer demand for this content. For example, cable companies are able to offer local network channels in HD in more markets than we can, and DirecTV could offer over 150 channels of HD programming by satellite in the near future. We could be further disadvantaged to the extent a significant number of local broadcasters begin offering local channels in HD because we will not initially be in a position to offer local networks in HD in all of the markets that we serve. We may be required to make substantial additional investments in infrastructure to respond to competitive pressure to deliver additional HD programming, and there can be no assurance that we will be able to compete effectively with HD program offerings from other video providers. | EXCERPTS ON THIS PAGE:
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