SeekingAlpha  Jul 16  Comment 
By Daniel Peterson: Chinese e-commerce is a rapidly growing industry that will garner increased attention as the IPO of Alibaba (Pending:BABA) approaches. In this article I'll take a look at four of the largest publicly traded companies in the...
SeekingAlpha  Jul 10  Comment 
By Doug Young: Cyberchatter over the past week was shining a spotlight on the huge task ahead for domestic Chinese smartphone makers, as they engage in cut-throat competition in their massive home market. A new survey posted by a top regional...
Motley Fool  Jul 7  Comment 
If you're one of the many investors who are eagerly waiting for the Alibaba IPO, you may want to consider other high-growth e-commerce companies in emerging markets. E-Commerce China Dangdang, MercadoLibre, and Vipshop may not be as popular as...
Bloomberg  Jul 6  Comment 
Dangdang to LightInTheBox Drop in U.S. on Valuation Chinese stocks fell in the U.S., led by online retailers, amid speculation a five-week rally that pushed valuations to a...
Motley Fool  Jul 2  Comment 
Dangdang has come up big for investors this year.
Motley Fool  Jun 17  Comment 
While Vipshop and JD.com are as hot as it gets, investors seem to be underestimating Dangdang lately. Is this a buying opportunity?
TheStreet.com  May 16  Comment 
NEW YORK (TheStreet) -- E-Commerce China Dangdang was falling -7.7% to $9.11 Friday following a downgrade from Bank of America/Merrill Lynch and disappointing first earnings. Bank of America/Merrill Lynch downgraded E-Commerce China Dangdang to...
SeekingAlpha  May 16  Comment 
By Doug Young: We’ll finish out this peak earnings week for US-listed Chinese stocks with a look at fading e-commerce firm Dangdang (NYSE: DANG) and online travel site Qunar (Nasdaq: QUNR), which have both just posted profit trends that look...


E-Commerce China Dangdang (NYSE:DANG) is a large e-commerce company based in China. The company focuses on selling books and publications, but also has general merchandise such as beauty, clothing, and lifestyle products. The company offers cash-on-delivery payment options, which is a popular payment method in China, in 750 cities. In addition, the company allows online payments, online transfers, and postal remittance.[1]

Dangdang expects that the Chinese retail industry will continue to experience growth. From 2005 to 2009, the industry has grown by a compounded annual growth rate of 10.7%. As China's middle class grows, the number of internet users will continue to rise. The growing middle class also increases the educated population which are more likely to purchase books. In addition, the book retail market is highly fragmented, and the majority of book retailers are province specific chains.[2]

The company's initial public offering of stock on the NYSE occurred on December 7, 2010. The company offered 17M ADSs each for $16. The company's initial price range $11-$13, however it revised its range to $13-$15. The IPO raised $272M for the company.[3]

Dangdang's total revenue increased by 86% from 2008 to 2009. The company reported total revenues of 1,297M RMB in 2009. Dangdang also reported a net income of 17M RMB in 2009 which was a rise from the 82M RMB loss the company reported in 2008. [4]


  1. DANG F-1/A 2010 PROSPECTUS SUMMARY "Our Business" pg 1
  2. DANG F-1/A 2010 PROSPECTUS SUMMARY "Our Industry" pg 2
  3. Renaissance Capital - IPO Home "E-Commerce China Dangdang prices IPO at $16, above its upwardly revised range" 7 Dec 2010
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