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WIKI ANALYSIS
The E.W. Scripps Company (SSP) is a diversified media company operating through four business segments:
Scripps Networks - 42% of 2006 operating revenue, 80% of which comes from advertising and 19% from network affiliate fees (per subscriber). Scripps Networks operates five national lifestyle television networks for cable and satellite: Home & Garden Television (HGTV), Food Network, DIY Network (DIY), Fine Living, and Great American Country (GAC). The company also has a 7.25% interest in Fox-BRV Southern Sports Holdings, which comprises the Sports South and Fox Sports Net South regional television networks. The company has developed some of its programming, launching HGTV in 1994, DIY in 1999 and Fine Living in 2002. It acquired a controlling interest in Food Network in 1997 and GAC in 4Q04. The company runs online channels, HGTVPro.com, and HGTVKitchenDesign.com.
Newspaper Publishing 29% of 2006 operating revenue of which 80% comes from advertising and 17% from circulation. Scripps operates newspapers in 17 U.S. markets with the largest circulation in Denver followed by Memphis, Knoxville, Treasure Coast, Florida, and Ventura County, California.
Broadcast Television 15% of 2006 operating revenue. Scripps' 10 TV stations (six affiliates of ABC, three of NBC, and one independent) together reach about 10% of U.S. TV households. A station is located in each one of the nation's 61 largest TV markets.
Interactive Media 11% of pro forma 2006 operating revenues. Interactive media includes online comparison shopping services, Shopzilla and uSwitch. Acquired in June, 2005, Shopzilla operates a comparison shopping service and is available on Shopzilla.com and BizRate.com in the U.S. uSwitch acquired in March 2006, operates an online comparison service that helps consumers compare prices, and arranges for the purchase of a range of essential home services including gas, electricity, home phone, broadband Internet and personal finance products primarily in the United Kingdom.
Sale of Shop At Home business: The company sold the Shop At Home television network on June 21, 2006 for $17 million, and announced in September that it had reached an agreement to sell its five Shop At Home-affiliated broadcast television stations for $170 million. The company closed the sale of three of the stations on December 22, 2006, and completed the sale of the remaining two stations on April 24, 2007.
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