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EBAY » Topics » If we are unable to launch and operate our new in-house global affiliate platform in an effective and efficient manner, our business will suffer.This excerpt taken from the EBAY 10-Q filed Apr 24, 2008. If we
are unable to launch and operate our new in-house global
affiliate platform in an effective and efficient manner, our
business will suffer.
Under our affiliate programs, affiliates and website publishers
are paid for traffic driven to our websites. Our affiliate
programs were previously run externally through a third-party
platform. In April 2008, we launched our new global affiliate
platform, the eBay Partner Network, which is managed and
operated internally. If we are unable to transition our
affiliate programs in-house in a timely and effective manner,
this could result in dissatisfaction on the part of our
affiliates
and/or a
reduction in traffic to our websites, which could adversely
affect our business and operating results. In addition, we may
incur substantial costs associated with implementing the eBay
Partner Network, including costs associated with implementing
appropriate internal controls and procedures with respect to the
new platform. If we are unable to implement and operate the eBay
Partner Network as planned, our results of operations, business
and reputation may be adversely affected.
This excerpt taken from the EBAY 10-Q filed Apr 24, 2008. If we
are unable to launch and operate our new in-house global
affiliate platform in an effective and efficient manner, our
business will suffer.
Under our affiliate programs, affiliates and website publishers
are paid for traffic driven to our websites. Our affiliate
programs were previously run externally through a third-party
platform. In April 2008, we launched our new global affiliate
platform, the eBay Partner Network, which is managed and
operated internally. If we are unable to transition our
affiliate programs in-house in a timely and effective manner,
this could result in dissatisfaction on the part of our
affiliates
and/or a
reduction in traffic to our websites, which could adversely
affect our business and operating results. In addition, we may
incur substantial costs associated with implementing the eBay
Partner Network, including costs associated with implementing
appropriate internal controls and procedures with respect to the
new platform. If we are unable to implement and operate the eBay
Partner Network as planned, our results of operations, business
and reputation may be adversely affected.
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