EQR » Topics » Advertising Costs

This excerpt taken from the EQR 8-K filed Jan 4, 2008.

Advertising Costs

 

All advertising costs are expensed as incurred and included as operating expenses on the accompanying statements of revenue and certain expenses.  For the year ended December 31, 2006 and the period from January 1, 2007 to July 27, 2007 (unaudited), advertising expenses were approximately $108,000 and $53,000, respectively.

 

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This excerpt taken from the EQR 8-K filed Mar 7, 2006.

Advertising Costs

 

All advertising costs are expensed as incurred and included as promotion and advertising expenses on the statement of revenue and certain expenses. For the year ended December 31, 2004 and the nine month period ended September 30, 2005 (unaudited), advertising expenses were approximately $187,000 and $149,000, respectively.

 

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This excerpt taken from the EQR 8-K filed Jan 5, 2006.

Advertising Costs

 

All advertising costs are expensed as incurred and reported on the statement of revenue and certain expenses within the line item “Operating Expenses”. For the year ended December 31, 2004 and the nine month period ended September 30, 2005, advertising expenses were approximately $464,543 and $170,928, respectively.

 

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