EQR » Topics » Business Objectives and Operating Strategies

This excerpt taken from the EQR 10-Q filed May 7, 2009.

Business Objectives and Operating Strategies

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders. The Company’s strategy for accomplishing these objectives includes:

 

   

Leveraging our size and scale in four critical ways:

 

   

Investing in apartment communities located in strategically targeted markets to maximize our total return on an enterprise level;

   

Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

   

Engaging, retaining and attracting the best employees by providing them with the education, resources and opportunities to succeed; and

   

Sharing resources, customers and best practices in property management and across the enterprise.

 

   

Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

   

High barrier-to-entry (low supply);

   

Strong economic predictors (high demand); and

   

Attractive quality of life (high demand and retention).

 

   

Giving residents reasons to stay with the Company by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

   

Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

These excerpts taken from the EQR 10-K filed Feb 26, 2009.

Business Objectives and Operating Strategies

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders. The Company’s strategy for accomplishing these objectives includes:

 

  Ÿ  

Leveraging our size and scale in four critical ways:

 

  Ÿ  

Investing in apartment communities located in strategically targeted markets to maximize our total return on an enterprise level;

  Ÿ  

Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

  Ÿ  

Engaging, retaining and attracting the best employees by providing them with the education, resources and opportunities to succeed; and

 

4


Table of Contents
   

Sharing resources, customers and best practices in property management and across the enterprise.

 

   

Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

   

High barrier-to-entry (low supply);

   

Strong economic predictors (high demand); and

   

Attractive quality of life (high demand and retention).

 

   

Giving residents reasons to stay with the Company by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

   

Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

Business Objectives and Operating Strategies

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders. The Company’s strategy for accomplishing these objectives includes:

 

  Ÿ  

Leveraging our size and scale in four critical ways:

 

  Ÿ  

Investing in apartment communities located in strategically targeted markets to maximize our total return on an enterprise level;

  Ÿ  

Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

  Ÿ  

Engaging, retaining and attracting the best employees by providing them with the education, resources and opportunities to succeed; and

 

4


Table of Contents
   

Sharing resources, customers and best practices in property management and across the enterprise.

 

   

Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

   

High barrier-to-entry (low supply);

   

Strong economic predictors (high demand); and

   

Attractive quality of life (high demand and retention).

 

   

Giving residents reasons to stay with the Company by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

   

Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

Business Objectives and Operating Strategies

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders. The Company’s strategy for accomplishing these objectives includes:

 

   

Leveraging our size and scale in four critical ways:

 

   

Investing in apartment communities located in strategically targeted markets to maximize our total return on an enterprise level;

   

Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

   

Engaging, retaining and attracting the best employees by providing them with the education, resources and opportunities to succeed; and

   

Sharing resources, customers and best practices in property management and across the enterprise.

 

   

Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

   

High barrier-to-entry (low supply);

   

Strong economic predictors (high demand); and

   

Attractive quality of life (high demand and retention).

 

   

Giving residents reasons to stay with the Company by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

   

Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

Business Objectives and Operating Strategies

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders. The Company’s strategy for accomplishing these objectives includes:

 

   

Leveraging our size and scale in four critical ways:

 

   

Investing in apartment communities located in strategically targeted markets to maximize our total return on an enterprise level;

   

Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

   

Engaging, retaining and attracting the best employees by providing them with the education, resources and opportunities to succeed; and

   

Sharing resources, customers and best practices in property management and across the enterprise.

 

   

Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

   

High barrier-to-entry (low supply);

   

Strong economic predictors (high demand); and

   

Attractive quality of life (high demand and retention).

 

   

Giving residents reasons to stay with the Company by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

   

Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

This excerpt taken from the EQR 10-Q filed Nov 6, 2008.

Business Objectives and Operating Strategies

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders. The Company’s strategy for accomplishing these objectives includes:

 

   

Leveraging our size and scale in four critical ways:

 

   

Investing in apartment communities located in strategically targeted markets, to maximize our total return on an enterprise level;

   

Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

   

Engaging, retaining, and attracting the best employees by providing them with the education, resources and opportunities to succeed; and

   

Sharing resources, customers and best practices in property management and across the enterprise.

 

   

Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

   

High barrier-to-entry (low supply);

   

Strong economic predictors (high demand); and

   

Attractive quality of life (high demand and retention).

 

   

Giving residents reasons to stay with the Company by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

   

Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

This excerpt taken from the EQR 10-Q filed Aug 7, 2008.

Business Objectives and Operating Strategies

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders. The Company’s strategy for accomplishing these objectives includes:

 

   

Leveraging our size and scale in four critical ways:

 

   

Investing in apartment communities located in strategically targeted markets, to maximize our total return on an enterprise level;

   

Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

   

Engaging, retaining, and attracting the best employees by providing them with the education, resources and opportunities to succeed; and

   

Sharing resources, customers and best practices in property management and across the enterprise.

 

   

Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

   

High barrier-to-entry (low supply);

   

Strong economic predictors (high demand); and

   

Attractive quality of life (high demand and retention).

 

   

Giving residents reasons to stay with the Company by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

   

Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

This excerpt taken from the EQR 10-Q filed May 8, 2008.

Business Objectives and Operating Strategies

 

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders. The Company’s strategy for accomplishing these objectives includes:

 

·               Leveraging our size and scale in four critical ways:

 

·                Investing in apartment communities located in strategically targeted markets, to maximize our total return on an enterprise level;

·                Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

·                Engaging, retaining, and attracting the best employees by providing them with the education, resources and opportunities to succeed; and

·                Sharing resources, customers and best practices in property management and across the enterprise.

 

·               Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

·                High barrier-to-entry (low supply);

·                Strong economic predictors (high demand); and

·                Attractive quality of life (high demand and retention).

 

·               Giving residents reasons to stay with the Company by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

·               Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

 

This excerpt taken from the EQR 10-K filed Feb 28, 2007.

Business Objectives and Operating Strategies

 

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders.  The Company’s strategy for accomplishing these objectives includes:

 

4



 

                  Leveraging our size and scale in four critical ways:

 

                  Investing in apartment communities located in strategically targeted markets, to maximize our total return on an enterprise level;

                  Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

                  Engaging, retaining, and attracting the best people by providing them with the education, resources and opportunities to succeed; and

                  Sharing resources, customers and best practices in property management and across the enterprise.

 

                  Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

                  High barrier-to-entry (low supply);

                  Strong economic predictors (high demand); and

                  Attractive quality of life (high demand and retention).

 

                  Giving residents reasons to stay with the Company by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

                  Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

 

This excerpt taken from the EQR 10-K filed Mar 8, 2006.

Business Objectives and Operating Strategies

 

The Company seeks to maximize current income, capital appreciation of each property and the total return for its shareholders.

 

4



 

The Company’s strategy for accomplishing these objectives includes:

 

                  Leveraging our size and scale in four critical ways:

 

                  Investing in apartment communities located in strategically targeted markets, to maximize our total return on an enterprise level;

                  Meeting the needs of our residents by offering a wide array of product choices and a commitment to service;

                  Engaging, retaining, and attracting the best people by providing them with the education, resources and opportunities to succeed; and

                  Sharing resources, customers and best practices in property management and across the enterprise.

 

                  Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

                  High barrier-to-entry (low supply);

                  Strong economic predictors (high demand); and

                  Attractive quality of life (high demand and retention).

 

                  Giving residents reasons to stay with Equity by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

                  Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

 

This excerpt taken from the EQR 10-K filed Mar 14, 2005.

Business Objectives and Operating Strategies

 

The Company seeks to maximize both current income and long-term growth in income, thereby increasing:

 

      the value of the properties;

      distributions on a per Common Share basis; and

      shareholders’ value.

 

4



 

The Company’s strategy for accomplishing these objectives include:

 

      Leveraging our size and scale in four critical ways:

 

      Investing or “recycling” capital investments in apartment communities located in strategically targeted markets, to maximize our total return on an enterprise level;

      Meeting the needs of our customers by offering a wide array of product choices and a commitment to service;

      Engaging, retaining, and attracting the best people by providing them with the education, resources and opportunities to succeed; and

      Sharing resources, customers and best practices in property management and across the enterprise.

 

      Owning a highly diversified portfolio by investing in target markets defined by a combination of the following criteria:

 

      High barrier-to-entry (low supply);

      Strong economic predictors (high demand); and

      Attractive quality of life (high demand and retention).

 

      Giving customers reasons to stay with Equity by providing a range of product options available in our diversified portfolio and by enhancing their experience through our employees and our services.

 

      Being open and responsive to market realities to take advantage of investment opportunities that align with our long-term vision.

 

"Business Objectives and Operating Strategies" elsewhere:

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