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This excerpt taken from the XIDE 10-K filed Jun 4, 2009. Competition
Transportation
Segments
The Americas and European transportation markets are highly
competitive. The manufacturers in these markets compete on
price, quality, technical innovation, service, and warranty.
Well-recognized brand names are also important for aftermarket
customers who do not purchase private label batteries. Most
sales are made without long-term contracts.
In the Americas transportation aftermarket, the Company believes
it has the second largest market position. Other principal
competitors in this market are Johnson Controls, Inc. and East
Penn Manufacturing. Competition is strongest in the auto parts
retail and mass merchandiser channels where large customers use
their buying power to negotiate lower prices. The largest
competitor in the Americas transportation OEM market is Johnson
Controls, Inc. Due to technical and production qualification
requirements, OEMs change battery suppliers less frequently than
aftermarket customers, but because of their purchasing size,
they can influence market participants to compete on price and
other terms. The Company also believes that it has the overall
second largest market position in Europe in transportation
batteries for the light vehicles and commercial vehicles product
categories. The Company’s largest competitor in the
European transportation markets is Johnson Controls, Inc.
Industrial
Energy Segments
The Company believes that it is one of the significant
participants in the global motive power battery market.
Competitors in the Americas include Crown Battery, Inc.,
EnerSys, Inc. and East Penn Manufacturing. Competitors in Europe
include EnerSys, Inc., Hoppecke, and MIDAC. In Asia, GS/Yuasa,
Shinkobe, and EnerSys, Inc. are the primary competitors.
The Company is also one of the significant participants in the
global network power battery market. Competitors in the Americas
include C&D Technologies, EnerSys, Inc., and East Penn
Manufacturing. The major competitor in Europe is EnerSys, Inc.
In Asia, GS/Yuasa, Shinkobe, and EnerSys, Inc. are the primary
competitors.
This excerpt taken from the XIDE 10-K filed Jun 9, 2008. Competition
Transportation
Segments
The Americas and European transportation markets are highly
competitive. The manufacturers in these markets compete on
price, quality, technical innovation, service, and warranty.
Well-recognized brand names are also important for aftermarket
customers who do not purchase private label batteries. Most
sales are made without long-term contracts.
In the Americas transportation aftermarket, the Company believes
it has the second largest market position. Other principal
competitors in this market are Johnson Controls, Inc. and East
Penn Manufacturing. Price competition in this market has been
severe in recent years. Competition is strongest in the auto
parts retail and mass merchandiser channels where large
customers use their buying power to negotiate lower prices.
The largest competitor in the Americas transportation OEM market
is Johnson Controls, Inc. Due to technical and production
qualification requirements, OEMs change battery suppliers less
frequently than aftermarket customers, but because of their
purchasing size, they can influence market participants to
compete on price and other terms.
The Company also believes that it has the overall second largest
market position in Europe in transportation batteries. The
Company’s largest competitor in the transportation markets
is Johnson Controls, Inc. The European battery markets, in both
the transportation OEM and aftermarket channels, have
experienced severe price competition. In addition, the strength
of the Euro in the Company’s European markets has resulted
in competitive pricing pressures from Asian imports, negatively
impacting average selling prices.
Industrial
Energy Segments
Motive
Power
The Company believes that it is one of the major players in the
global motive power battery market. Competitors in Europe
include EnerSys, Inc., Hoppecke, BAE, and MIDAC. Competitors in
the Americas include Crown Battery, Inc., EnerSys, Inc. and East
Penn Manufacturing. In Asia, GS/Yuasa, Shinkobe, and EnerSys,
Inc. are the major competitors, with GS/Yuasa being the market
leader.
Quality, product performance, in-service reliability, delivery,
and price are important differentiators in the motive power
market. The Company’s well-known brands, such as
Chloride Motive Power, DETA, GNB,
Sonnenschein, and Tudor are among the leading
brands in the world. In addition, the Company has developed a
range of low maintenance batteries (the Liberator series)
that are combined with a matched range of the Company-regulated
or high frequency chargers that work together to reduce
customers’ operating costs.
Network
Power
The Company is one of the major players in the global network
power battery market. The major competitor in Europe is EnerSys,
Inc. Competitors in the Americas include C&D Technologies,
EnerSys, Inc., and East Penn Manufacturing. In Asia, GS/Yuasa,
Shinkobe, and EnerSys, Inc. are the major competitors.
Quality, reliability, delivery, and price are important
differentiators in the network power market, along with
technical innovation and responsive service. Brand recognition
is also important, and the Company’s Absolyte,
Classic, Marathon, Sonnenschein, and Sprinter are
among the leading brands in the world.
This excerpt taken from the XIDE 10-K filed Jun 11, 2007. Competition
Transportation
Segments
The Americas and European transportation markets are highly
competitive. The manufacturers in these markets compete on
price, quality, technical innovation, service and warranty.
Well-recognized brand names are also important for aftermarket
customers who do not purchase private label batteries. Most
sales are made without long-term contracts.
In the Americas transportation aftermarket, the Company believes
it has the second largest market position. Other principal
competitors in this market are Johnson Controls, Inc. and East
Penn Manufacturing. Price competition in this market has been
severe in recent years. Competition is strongest in the auto
parts retail and mass merchandiser channels where large
customers use their buying power to negotiate lower prices.
The largest competitor in the Americas transportation OEM market
is Johnson Controls, Inc. Due to technical and production
qualification requirements, OEMs change battery suppliers less
frequently than aftermarket customers, but because of their
purchasing size, can influence market participants to compete on
price and other terms.
The Company also has the overall second largest market position
in Europe in transportation batteries. The Company’s
largest competitor in the transportation markets is Johnson
Controls, Inc. The European battery markets, particularly in the
transportation OEM market, have experienced severe price
competition. In addition, the strength of the Euro in the
Company’s European markets has resulted in competitive
pricing pressures from Asian imports, negatively impacting
average selling prices.
Table of Contents
Industrial
Energy Segments
Motive
Power
The Company is one of the major players in the global motive
power battery market. Competitors in Europe include EnerSys,
Inc., Hoppecke, BAE, and MIDAC. Competitors in the Americas
include EnerSys, Inc., C&D Technologies and East Penn
Manufacturing. In Asia, GS/Yuasa, Shinkobe, and EnerSys, Inc.
are the major competitors, with GS/Yuasa being the market
leader. The Company currently serves markets in countries such
as Brazil, China, and India on a limited basis through export
sales.
Quality, product performance, in-service reliability, delivery,
and price are important differentiators in the motive power
market. Well-known brands are also important and the
Company’s Chloride Motive Power, DETA, GNB,
Sonnenschein, and Tudor are among the leading brands
in the world. In addition, the Company has developed a range of
low maintenance batteries (the Liberator series) that are
combined with a matched range of Exide-regulated or high
frequency chargers that work together to reduce customers’
operating costs.
Network
Power
The Company is one of the major players in the global network
power battery market. The major competitor in Europe is EnerSys,
Inc. Competitors in the Americas include C&D Technologies,
EnerSys, Inc., and East Penn Manufacturing. In Asia, GS/Yuasa,
Shinkobe, and EnerSys, Inc. are the major competitors.
Quality, reliability, delivery, and price are important
differentiators in the network power market, along with
technical innovation and responsive service. Brand recognition
is also important, and the Company’s Absolyte, Classic,
Marathon, Sonnenschein, and Sprinter are among the
leading brands in the world.
This excerpt taken from the XIDE 10-K filed Jun 29, 2005. Competition
Transportation Segments
The North American and European transportation markets are highly competitive. The manufacturers in these markets compete on price, quality, technical innovation, service and warranty. Well-recognized brand names are also important for aftermarket customers who do not purchase private label batteries. Most sales are made without long-term contracts.
In the North American transportation aftermarket, the Company believes it has the second largest market position. Other principal competitors in this market are Johnson Controls, Delphi Automotive Systems and East Penn. Price competition in this market has been severe in recent years. Competition is strongest in the auto parts retail and mass merchandiser channels where large customers use their buying power to negotiate lower prices.
The largest competitors in the North American OEM market are Johnson Controls and Delphi Automotive Systems. Due to technical and production qualification requirements, OEMs change battery suppliers less frequently than aftermarket customers but, because of their purchasing size, can influence market participants to compete on price and other terms.
The Company has the overall largest market position in Europe in automotive batteries, ranking first in aftermarket sales and second in sales to OEMs. The Company’s next largest competitor in the automotive markets is Johnson Controls. The European battery markets, particularly in the automotive OEM market, have undergone severe price competition. In addition, the strength of the Euro in the Company’s European markets has resulted in competitive pricing pressures from Asian imports, negatively impacting average selling prices.
Industrial Energy Segments
Motive Power
The Company has the largest market share for motive power products on a global basis. EnerSys, following its acquisition of Hawker Battery Group in 2001 and Fiamm in 2005, ranks second in Europe. Other competitors in Europe include Hoppecke, BAE and MIDAC. The Company believes it ranks second to EnerSys in market share in North America. In North America, the other major competitors are C&D Technologies and East Penn. In Asia, GS/Yuasa, Shinkobe and EnerSys are the major competitors, with GS/Yuasa being the market leader. In countries such as Brazil, China and India, the Company currently serves these markets on a limited basis through export sales.
Quality, product performance, in-service reliability, delivery and price are important differentiators in the motive power market. Well-known brands are also important and the Company’s Chloride Motive Power, DETA, GNB, Sonnenschein and Tudor are among the leading brands in the world. In addition, the Company has developed a range of low maintenance batteries (the Liberator series) which are combined with a matched range of Exide-regulated or high frequency chargers and reduce customers’ operating costs.
11
Table of ContentsNetwork Power
EnerSys, following its acquisition of Hawker Battery Group in 2001, has the largest market share for network power batteries on a global basis with the Company ranking second in the world.
The Company estimates it ranks third to C&D Technologies and EnerSys in North America and second to Enersys in Europe. In Asia, Yuasa has a market leadership position, which has been further strengthened following the merger of Yuasa with Japan Storage Battery, another leading Japanese battery company. Further consolidation in Japan took place with the merger of National Panasonic and Shinkobe. Competition for network power batteries has intensified given the decline in industry demand and overcapacity resulting in aggressive competition in most industry segments. Emerging Chinese battery manufacturers are increasing market share.
Quality, reliability, delivery and price are important differentiators in the network power market, along with technical innovation and responsive service. Well-known brands are also important, and the Company’s Absolyte, Classic, Marathon, Sonnenschein and Sprinter are among the leading brands in the world.
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