FirstMerit Corp. (FMER) trading at $21.82/share with a yield of 4.93% sheds a nice dividend that appears supported, trade at a decent volume per day and have a successful niche market, excellent management, or both, indicating hope for future prosperity.
Regional banks make a sensible investment. As the big box banks are hampered adjusting to local markets and tastes, those above and other regional banks should, by nomenclature, be more familiar with the markets they serve and thus able to offer product and risk avoidance techniques that may prove to be more adaptable and profitable. Studies show that people and businesses often choose banks for their accessibility and familiarity in the neighborhood. In the present financial environment, loyalty counts, and regional banks that have successful business and marketing models should shine.