"A momentum shift to Dearborn, MI"
Cresting near a top range today, Ford hit $9.9 a 52-week high! It’s time to take profit. Here are some highlights from the web with sources sited in the disclosure:
♦ Allen Mulally, Ford CEO hopes to leverage a community of Ford owners with other Brands-MSFT, Ironman, American Idol-Fox & the Soros Fund to augment brand recognition.
♦ The Soros fund, based in New York, bought 7.3 million shares of Ford Motor that were worth about $53 million, according to a regulatory filing made with the Securities and Exchange Commission on Tuesday and shares surged. Today
is the stock’s highest point since October 2007.
♦ 2010 North American Car & Truck of the year Finalist-Fusion Hybrid and Transit Connect.
♦ The trends in monthly sales suggest the firm is not only benefiting from cost cutting but also a pickup in demand for its cars and trucks.
♦ Is it possible that halo floats over Ford from having not accepted nor have needed a government bailout money?
♦ Ford, which posted a third-quarter profit of $997 million, according to Compete Inc, the Mass research firm which studies online automobile purchase trends, stated that Toyota feel to Ford in customer consideration for the first time since 2002.
Technical analysis ~Volume 109,417,839
Moving Average Convergence/Divergence charts the relationship between two exponential moving averages (EMA), one for 26 days, and the other for 12 days, and indicates price momentum. When the MACD rises above a "signal" line of a 9-day EMA, or MACDS, it indicates a buying opportunity. Sell signals are generated when MACD falls below the signal line.
For Ford, MACD: 0.28008 MACDS: 0.28743 MACD2: -0.00735 EMA: 0.29 Divergence: -0.01
Relative Strength Index oscillates between 0 & 100 and measures the price momentum of a security. A reading between 70 & 80 warns users of a likely downward correction. Readings between 30 & 20 warn of an impending reversal. RSI 71.653
Stochastics measures the latest closing position in relation to the past 9 days. The stochastic oscillator, %K, uses the last close along with the highest high and lowest low over the past 9-day period. A 5-day simple moving average of %k acts as a signal line and label on the charts as %d. Both %K and %D oscillate between 0 and 100%. Overbought and oversold zones are designated as both 80% and 20%
When discussing Ford, the current %K:88.44 and %D:85.4. This could be an indication that relative to current time, Ford is approaching the overbought zone as it is over 8% above the after mentioned %K. %J:79.3
ROC or rate of change is a 1-day oscillator that fluctuates above and below zero measuring the percent change in the most recent prices versus the price 1 day ago. The higher the ROC, the more overbought the security is, the lower the ROC, the more over-sold. A "sell" signal occurs when the ROC trends down while the price of the security rises. The inverse suggests a "buy" signal. In relation to Ford, the current ROC=3.4141
F vs. TM
Effectively, Ford closed the quality gap with Toyota last year, 2008. The real task is to translate this triumph to customers and reform a customer perception “that quality
only exist in import cars”, namely Toyota Motors. Changing is coming, change is now! Evidence of this change is in what is called, “purchase consideration” or the intent of a customer to buy one brand over another. Purchase consideration is falling for Toyota's Camry-13.2% in 2009 vs. 15.7% in 2008 and rising for the Ford Fusion 6.7% 2009 vs. 3.5% 2008.
Disclosure: Last year, during the bank run of the Great Recession I sold Ford cars @ Island Ford, Staten Island, NY. Layoff occurred, then the dealership wast consolidated with another Lincoln/Mercury shop in the area, during the Spring of 2009. My information sources: fordvehicles.com, google.com/finance, autonews.com, bloomberg.com, wikipedia.com, wikiinvest.com, investopedia.com, stockcharts.com, and seekingalpha.com