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| - | [[image:Nbclogo.jpg|left]]NBC Universal is a media industry giant owned by [[General Electric]] and [[Vivendi]]. It has 230 affiliated stations, produces television programs, distributes motion pictures, operates 26 broadcasting stations and global cable/satellite networks, and owns theme parks. GE owns 80% of NBC Universal, while French Vivendi SA owns the rest of the 20%. Famous NBC Universal productions include 'Saturday Night Live', 'National Geographic', 'Today Show', and 'Deal or No Deal.' NBC Universal also owns film studio Universal Studios and has a majority stake in Universal Orlando. | + | [[image:Nbclogo.jpg|left]] NBC Universal is a media industry giant owned by [[General Electric]] and [[Vivendi]]. It has 230 affiliated stations, produces television programs, distributes motion pictures, operates 26 broadcasting stations and global cable/satellite networks, and owns theme parks. GE owns 80% of NBC Universal, while French Vivendi SA owns the other 20%. Famous NBC Universal productions include 'Saturday Night Live', 'National Geographic', 'Today Show', and 'Deal or No Deal.' NBC Universal also owns film studio Universal Studios and has a majority stake in Universal Orlando. |
| ==Major Divisions== | ==Major Divisions== | ||
| - | ===NBC Universal Television Stations=== | ||
| - | Includes 10 NBC television stations within the United States, 16 Telemundo stations, and one independent Spanish-language channel. These channels cover almost 1/3 of US households and generate $1.5 billion in advertisement revenue.<br> | ||
| - | NBC is responsible for the production of programs including 'the Miss Universe Pageant', 'The Office', 'ER', 'Law & Order', 'Scrubs', 'Friday Night Lights', 'Deal or No Deal', and 'Day of Our Lives'. NBC also provides Olympics coverage, NBC News, and NBC Weather. | ||
| - | ===NBC Universal Digital Media=== | + | '''NBC Universal Television Stations''' |
| - | Concentrates on the distribution of NBC material through other means of technology such as the internet. In 2006, NBC acquired iVillage, a website ranked to be the greatest visited sight by women. | + | |
| - | ===Universal Pictures=== | + | This division includes 10 NBC television stations within the United States, 16 Telemundo Spanish-language stations, and one other independent Spanish-language channel. These channels reach almost 1/3 of US households and generate $1.5 billion in advertisement revenue.<br> |
| - | Creates and distributes theatrical and non-theatrical films on a global scale. Box-office successes include 'King Kong', 'Brokeback Mountain', 'Ray', 'A Beautiful Mind', 'The Pianist', and 'Lost in Translation'. | + | NBC also produces various television programs including ER, The Office, Law & Order, Scrubs, Deal or No Deal, the daytime soap opera Day of Our Lives, and the Miss Universe pageant. NBC also provides Olympics coverage, NBC News, and NBC Weather. |
| - | ===Universal Studios Home Entertainment=== | + | '''NBC Universal Digital Media''' |
| - | In charge of transferring productions into home-catered products such as DVDs. | + | |
| - | ===Universal Parks and Resorts=== | + | This segment distributes NBC material via the Internet and other digital media. In 2006, NBC acquired iVillage, ranked as the website most visited by women. |
| - | NBC Universal fully owns Universal Studios Hollywood, and partly owns Universal Orlando, Universal Studios Japan, and Universal Mediterranea. | + | |
| + | '''Universal Pictures''' | ||
| + | |||
| + | Universal Pictures creates and distributes theatrical and non-theatrical films on a global scale. Universal's box-office hits include 'King Kong', 'Brokeback Mountain', 'Ray', 'A Beautiful Mind', 'The Pianist', and 'Lost in Translation'. | ||
| + | |||
| + | '''Universal Studios Home Entertainment''' | ||
| + | |||
| + | This division produces and sells home-entertainment products, particularly DVD versions of Universal Pictures' films. | ||
| + | |||
| + | '''Universal Parks and Resorts''' | ||
| + | |||
| + | NBC Universal also owns and operates theme parks in the U.S., Japan, and Spain. NBC owns Universal Studios Hollywood and is a partial owner of Universal Orlando, Universal Studios Japan, and Universal Mediterranea. | ||
| ==Trends and Forces== | ==Trends and Forces== | ||
| ===Copyright Infringement=== | ===Copyright Infringement=== | ||
| - | Youtube has brought up several issues concerning copyright breaching as individual users can freely upload a video. This poses, as does [[Digital Media Piracy|DVD piracy in China]], a major threat to NBC's profits.<br> | + | YouTube and other [[online video]] websites enable individual users to upload and view videos freely, which could contribute to copyright infringement. This trend could pose a threat to NBC's profits as more users watch movies and television programs online. In June 2006, NBC struck a deal with YouTube to share artists' promotional videos in an attempt to stem the sharing of copyrighted material online. In December 2006, it was reported (though not confirmed) that NBC, the [[News Corporation (NWS)]], [[CBS (CBS)]], and [[Viacom (VIA)]] would partner to create a website similar to YouTube in order to compete against the now [[Google]]-owned video sharing website. |
| - | In June 2006, NBC struck a deal with Youtube to share promotional videos of artists, a step towards thwarting the issue of copyright material being uploaded onto Youtube. In December 2006, it was rumored that FOX, NBC, CBS, and Viacom would partner to create a similar website to Youtube in order to compete against the now Google-owned video sharing website. | + | |
| ===Spanish Speaking Population=== | ===Spanish Speaking Population=== | ||
| - | NBC Universal has emphasized through its Telemundo programs Hispanic speaking customers. Observing that there is a rise in the number of immigrants within the United States, Spanish speaking customers are on the rise, thus making the decision to provide substantial Spanish programs wise. Recently, however, the United States government is working to resolve the issue of illegal immigrants, a move which could, for some time, cause the number of Hispanic-speaking viewers to decline. | + | NBC Universal's Telemundo is one of the largest Spanish-speaking media sources in the U.S. The number of Spanish-speaking people in the U.S. has been increasing steadily, and there are now more Spanish speakers in the U.S. than in any other country in the world. Telemundo has benefited from this large population of Spanish speakers. Recently, however, the U.S. government has been making efforts to reform the country's [[immigration]] policies and curb illegal immigration. Around one-fifth of all registered immigrants in the U.S. are of Mexican origin. Any decreases in immigration from Mexico could slow the growing demand for Spanish-speaking media, including NBC's Telemundo. |
| ===TV viewing statistics=== | ===TV viewing statistics=== | ||
| - | Thanks to the rise in popularity of the internet, several individuals now watch TV through network sites or Youtube. During the month of April, NBC experienced the lowest number of viewers in 20 years. Investors should carefully follow the trend of viewers. | + | The rising popularity of the Internet, as well as the proliferation of YouTube and various file-sharing networks, has resulted in an increase in [[online video]]. This can impact both NBC's network programs and [[decline in cinema viewership|motion pictures]]. In April 2007, the number of NBC viewers reached its lowest point in twenty years, highlighting the significance of this issue. |
| ==Competitors== | ==Competitors== | ||
| - | ===TV=== | + | ===Television=== |
| [[image:Tvrevenue.jpg]] | [[image:Tvrevenue.jpg]] | ||
Revision as of 18:51, June 23, 2007
Contents |
Major Divisions
NBC Universal Television Stations
This division includes 10 NBC television stations within the United States, 16 Telemundo Spanish-language stations, and one other independent Spanish-language channel. These channels reach almost 1/3 of US households and generate $1.5 billion in advertisement revenue.
NBC also produces various television programs including ER, The Office, Law & Order, Scrubs, Deal or No Deal, the daytime soap opera Day of Our Lives, and the Miss Universe pageant. NBC also provides Olympics coverage, NBC News, and NBC Weather.
NBC Universal Digital Media
This segment distributes NBC material via the Internet and other digital media. In 2006, NBC acquired iVillage, ranked as the website most visited by women.
Universal Pictures
Universal Pictures creates and distributes theatrical and non-theatrical films on a global scale. Universal's box-office hits include 'King Kong', 'Brokeback Mountain', 'Ray', 'A Beautiful Mind', 'The Pianist', and 'Lost in Translation'.
Universal Studios Home Entertainment
This division produces and sells home-entertainment products, particularly DVD versions of Universal Pictures' films.
Universal Parks and Resorts
NBC Universal also owns and operates theme parks in the U.S., Japan, and Spain. NBC owns Universal Studios Hollywood and is a partial owner of Universal Orlando, Universal Studios Japan, and Universal Mediterranea.
Trends and Forces
Copyright Infringement
YouTube and other online video websites enable individual users to upload and view videos freely, which could contribute to copyright infringement. This trend could pose a threat to NBC's profits as more users watch movies and television programs online. In June 2006, NBC struck a deal with YouTube to share artists' promotional videos in an attempt to stem the sharing of copyrighted material online. In December 2006, it was reported (though not confirmed) that NBC, the News Corporation (NWS), CBS (CBS), and Viacom (VIA) would partner to create a website similar to YouTube in order to compete against the now Google-owned video sharing website.
Spanish Speaking Population
NBC Universal's Telemundo is one of the largest Spanish-speaking media sources in the U.S. The number of Spanish-speaking people in the U.S. has been increasing steadily, and there are now more Spanish speakers in the U.S. than in any other country in the world. Telemundo has benefited from this large population of Spanish speakers. Recently, however, the U.S. government has been making efforts to reform the country's immigration policies and curb illegal immigration. Around one-fifth of all registered immigrants in the U.S. are of Mexican origin. Any decreases in immigration from Mexico could slow the growing demand for Spanish-speaking media, including NBC's Telemundo.
TV viewing statistics
The rising popularity of the Internet, as well as the proliferation of YouTube and various file-sharing networks, has resulted in an increase in online video. This can impact both NBC's network programs and motion pictures. In April 2007, the number of NBC viewers reached its lowest point in twenty years, highlighting the significance of this issue.
Competitors
Television
1) American Idol Wed - FOX - 28.75 Million Viewers
2) American Idol Tues - FOX - 26.73
3) Grey's Anatomy Thu - ABC - 21.23
4) House Tues - FOX - 21.12
5) CSI - CBS - 19.02
10)Without a Trace - CBS - 14.71
20)Deal or No Deal Mon- NBC - 12.09
The ranking above is an accurate representation of the average number of viewers per network. NBC ranks fourth behind all its main competitors.
Film
In this industry, Universal Studios (NBC) competes with Columbia Pictures (Sony), Warner Bros. (Time Warner), Buena Vista (Disney), and 20th Century Fox (News Corporation).
Respective major films include:
Columbia: Spider Man, The Da Vinci Code, Hitch.
Warner Bros: Harry Potter, The Matrix , 300, Batman.
Buena Vista: Pirates of the Caribbean, Cars, The Incredibles, Monsters Inc., Finding Nemo.
20th Century Fox: Star Wars, Night in the Museum, X-Men.
Universal Studios: Meet the Fockers, Bruce Almighty, The Mummy Returns.
Online
On the online level NBC leads in the number of visitors. Within the individual programs, however, American Idol, a FOX product, commands the greatest popularity.
NBC's major exposure on the internet comes from ivillage, which NBC acquired for $600 million. In regards to women-oriented websites, ivillage has successfully held the top spot though it has experienced a decline in visitors in comparison to 2005.
From main article
Media and entertainment branch of GE. Has 230 affiliated stations, produces television programs, distributes motion pictures, operates 26 broadcasting stations and global cable/satellite networks, and owns theme parks. GE owns 80% of NBC Universal, while French Vivendi SA owns the rest of the 20%. Famous NBC Universal productions include 'Saturday Night Live', 'National Geographic', 'Today Show', and 'Deal or No Deal.' NBC Universal also owns film studio Universal Studios and has a majority stake in Universal Orlando.
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