GIS » Topics » Customer demand for our products may be limited in future periods as a result of increased purchases in response to promotional activity.

These excerpts taken from the GIS 10-K filed Jul 11, 2008.
Customer demand for our products may be limited in future periods as a result of increased purchases in response to promotional activity.
 
Our unit volume in the last week of each quarter can be higher than the average for the preceding weeks of the quarter in certain circumstances. In comparison to the average daily shipments in the first 12 weeks of a quarter, the final week of each quarter may have as much as two to four days’ worth of incremental shipments (based on a five-day week), reflecting increased promotional activity at the end of the quarter. This increased activity includes promotions to assure that our customers have sufficient inventory on hand to support major marketing events or increased seasonal demand early in the next quarter, as well as promotions intended to help achieve interim unit volume targets. If, due to quarter-end promotions or other reasons, our customers purchase more product in any reporting period than end-consumer demand will require in future periods, our sales level in future reporting periods could be adversely affected.
 
Customer
demand for our products may be limited in future periods as a
result of increased purchases in response to promotional
activity.



 



Our unit volume in the last week of each quarter can be higher
than the average for the preceding weeks of the quarter in
certain circumstances. In comparison to the average daily
shipments in the first 12 weeks of a quarter, the final
week of each quarter may have as much as two to four days’
worth of incremental shipments (based on a
five-day
week), reflecting increased promotional activity at the end of
the quarter. This increased activity includes promotions to
assure that our customers have sufficient inventory on hand to
support major marketing events or increased seasonal demand
early in the next quarter, as well as promotions intended to
help achieve interim unit volume targets. If, due to quarter-end
promotions or other reasons, our customers purchase more product
in any reporting period than end-consumer demand will require in
future periods, our sales level in future reporting periods
could be adversely affected.


 




EXCERPTS ON THIS PAGE:

10-K (2 sections)
Jul 11, 2008
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