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Company: H.J. Heinz Company (HNZ)
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100%
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18 votes

  Refocusing on core brands

Management has renewed the company's focused on 10 core brands, hoping to continue their sales growth rates which have averaged 6% since 2004.

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100%
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3 votes

  Growth in Emerging Markets

Growth in five key emerging markets – Russia, Indonesia, China, India and Poland and a strategic focus on health and wellness products should contribute to dramatic growth in the next year. Additionally, the company has committed to increasing advertising as a percentage of sales from 6% to 9% by 2009, which should raise brand awareness and raise sales.Kellog and Kraft: Hiking Up Advertising Spending.

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75%
agree
4 votes

  Heinz Will Benefit From Sticky Prices

Although commodity prices have fallen, Heinz does not expect to reduce retail prices. This is because prices are sticky - consumers adjust to higher prices and don't expect them to fall when input prices decrease.[1] Heinz will be able to profit from the spread between falling input prices and rising retail prices.

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33%
agree
3 votes

  Heinz Could Be an Acquisition Target

Financial journal "Barron's" wrote that a bid could be made to acquire Heinz. If a company such as Nestle, Kraft, or Unilever are interested, they could offer as much as $60 a share for Heinz.

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