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Hershey Foods (HSY)
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HSY » Topics » Brazil

This excerpt taken from the HSY 10-K filed Feb 19, 2010.

Brazil

We manufacture, import and market chocolate and confectionery products in Brazil, including HERSHEY’S chocolate and confectionery items and IO-IO items.

These excerpts taken from the HSY 10-K filed Feb 20, 2009.

Brazil

We manufacture, import and market chocolate and confectionery products in Brazil, including HERSHEY’S chocolate and confectionery items and IO-IO items.

Brazil

FACE="Times New Roman" SIZE="2">We manufacture, import and market chocolate and confectionery products in Brazil, including HERSHEY’S chocolate and confectionery items and IO-IO items.

STYLE="margin-top:18px;margin-bottom:0px; margin-left:4%">India

We manufacture, market,
sell and distribute confectionery, beverage and cooking oil products in India, including NUTRINE and GODREJ confectionery and beverage products.

SIZE="2">Customers

Full-time sales representatives and food brokers sell our products to our customers. Our customers are mainly
wholesale distributors, chain grocery stores, mass merchandisers, chain drug stores, vending companies, wholesale clubs, convenience stores, dollar stores, concessionaires, department stores and natural food stores. Our customers then resell our
products to end-consumers in over 2 million retail outlets in North America and other locations worldwide. In 2008, sales to McLane Company, Inc., one of the largest wholesale distributors in the United States to convenience stores, drug
stores, wholesale clubs and mass merchandisers, amounted to approximately 26% of our total net sales. McLane Company, Inc. is the primary distributor of our products to Wal-Mart Stores, Inc.

STYLE="margin-top:18px;margin-bottom:0px">Marketing Strategy and Seasonality

The foundation of
our marketing strategy is our strong brand equities, product innovation, the consistently superior quality of our products, our manufacturing expertise and mass distribution capabilities. We also devote considerable resources to the identification,
development, testing, manufacturing and marketing of new products. We have a variety of promotional programs for our customers as well as advertising and promotional programs for consumers of our products. We use our promotional programs to
stimulate sales of certain products at various times throughout the year. Our sales are typically higher during the third and fourth quarters of the year, representing seasonal and holiday-related sales patterns.

STYLE="margin-top:18px;margin-bottom:0px">Product Distribution

In conjunction with our sales
and marketing efforts, our efficient product distribution network helps us maintain sales growth and provide superior customer service. We plan optimum stock levels and work with our customers to set reasonable delivery times. Our distribution
network provides for the efficient shipment of our products from our manufacturing plants to distribution centers strategically located throughout the United States, Canada and Mexico. We primarily use common carriers to deliver our products from
these distribution points to our customers.

These excerpts taken from the HSY 10-K filed Feb 19, 2008.

Brazil

We manufacture, import and market chocolate and confectionery products in Brazil including HERSHEY’S chocolate and confectionery items and IO-IO items.

Brazil

We manufacture, import and market chocolate and confectionery products in Brazil including HERSHEY’S chocolate and
confectionery items and IO-IO items.

This excerpt taken from the HSY 10-K filed Feb 23, 2007.

Brazil

We manufacture, import, market, sell and distribute chocolate and confectionery products in Brazil including HERSHEY’S and KISSES chocolate and confectionery items, and IO-IO hazelnut crème items.

EXCERPTS ON THIS PAGE:

10-K
Feb 19, 2010
10-K (2 sections)
Feb 20, 2009
10-K (2 sections)
Feb 19, 2008
10-K
Feb 23, 2007

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