This excerpt taken from the HSY 10-K filed Mar 7, 2005.
Gain on Sale of Business
As part of the Companys business realignment initiatives, the sale of a group of gum brands to Farleys & Sathers was completed in September 2003. The gum brands included Fruit Stripe chewing gum, Rain-Blo gum balls and Super Bubble bubble gum. In the third quarter of 2003, the Company received cash proceeds from the sale of $20.0 million and recorded a gain of $8.3 million before tax, or $5.7 million after tax, as a result of the transaction.