QUOTE AND NEWS
Automotive World  Dec 19  Comment 
Jonathan Storey offers insight into how Honda manages to tap developing market potential while avoiding the potential pitfalls of a specific economy brand The post Honda – taking an alternative approach to emerging markets appeared first on...
The Hindu Business Line  Dec 18  Comment 
With a new engine and fresh styling
The Hindu Business Line  Dec 18  Comment 
CEO Keita Muramatsu hints at more affordable options soon
Automotive World  Dec 18  Comment 
Honda Motor Company is the subject of this latest Automotive World report. Learn about the OEM's model plans and global light vehicle production for the Honda and Acura brands in the period to 2018. The post Honda future model plans and...
The Hindu Business Line  Dec 18  Comment 
Honda Motorcycle & Scooter India (HMSI) on Thursday launched all-new CB Unicorn 160, priced at Rs 74,414 (ex-showroom, New Delhi). Powered by the latest 163cc mid-sized Adva...
Automotive World  Dec 17  Comment 
Honda FCV Concept demonstrates the exterior and interior styling evolution of the next-generation zero emissions Honda fuel-cell vehicle Next-generation Honda FCV is intended to provide significant gains in packaging, interior space, cost...
Japan Today  Dec 17  Comment 
Japanese carmaker Honda will recall almost 570,000 vehicles in China from February due to potentially defective airbags, China's quality watchdog said. Honda's two Chinese joint ventures have filed their plans with the General Administration of...
Clusterstock  Dec 17  Comment 
By Norihiko Shirouzu TOKYO (Reuters) - Honda Motor Co was so concerned by mounting recalls for Takata air bags, and frustrated by its supplier's failure to explain why some have exploded, killing five people with shrapnel, that it bought used...
Wall Street Journal  Dec 16  Comment 
Honda Motor’s Chinese joint ventures will recall 569,769 vehicles as part of Honda’s ongoing global recall related to Takata air bags.
Motley Fool  Dec 14  Comment 
NGVs -- natural gas vehicles -- haven't been getting much love from consumers with the advent of hybrids and EVs. Is $60 oil signaling the end of the road?




 


Honda Motor Company (NYSE: HMC), headquartered in Japan, is the world's fifth largest automaker and first largest motorcycle producer.[1]

With about 180,000 employees worldwide, the firm operates in four main segments: Motorcycles, Automobiles, Financial Services, and Power Products and Other Businesses.[2] North America is Honda's largest market in the automobile segment.[3]

A variety of factors impact Honda's earnings, ranging from U.S. legislation, the housing market, and commodities prices to exchange rates, emerging markets, and an aging Japanese population.[4] Honda's fuel efficient fleet of small cars and motorcycles, provided it with a relative advantage compared to some its more SUV focused competitors, as fuel prices rise. [5][6]

Company Overview

Honda employs approximately 180,001 employees who work at 35 major manufacturing facilities located throughout Argentina, Brazil, Mexico, the USA, Canada, Japan, Thailand, Vietnam, Indonesia, the Philippines, Malaysia, Pakistan, India, China, Taiwan, Turkey, Spain, Italy, France, and the U.K.[7] Although Honda is one of the largest companies in Japan, it still trails behind its perennial leader Toyota Motor (TM).[8] The company operates in four main segments: Motorcycle Business, Automobile Business, Financial Services Business, and Power Product & Other Business.


FY2010 Income Data, in billions of Japanese ¥ [1][9]
Financial Data FY2007 FY2008 FY2009 FY2010
Automobile Division Income ¥8,889 ¥9,489 ¥7,674 ¥6,555
Motorcycle Division Income ¥1,370 ¥1,559 ¥1,411 ¥1,140
Power Product & Other Income ¥418 ¥421 ¥343 ¥278
Financial Services Income ¥410 ¥534 ¥582 ¥606
Total Revenue (% change y-o-y) ¥11,087 (11.9%) ¥12,003 (8.2%) ¥10,011 (16.7%) ¥8,579 (14.3%)
Operating Income (operating margin) ¥852 (7.7%) ¥953 (7.9%) ¥190 (1.9%) ¥364 91.8%
Net Income ¥592 ¥600 ¥137 ¥283


Q1 FY2011 Earnings Summary

  • Honda posted an operating profit of 234.4 billion Yen ($2.7 billion USD) for the first reporting quarter of FY2011, an increase of 830% compared to 25.2 billion Yen a year ago.
  • Operating revenues also rose by 17.9% during the first quarter to 2,371.4 billion Yen.[10]

Q2 FY2011 Earnings Summary

  • Posted earnings of ¥135.92 billion ($1.62 billion USD) for the second reporting quarter of FY2011, more than doubling its same period one year ago performance of ¥54.03 billion.[11]
  • Net sales also increased to ¥2.25 trillion from ¥2.05 trillion in the same period last fiscal year.[12]

Q3 FY2011 Earnings Summary

  • Earnings of $995 million for the third reporting quarter of FY2011, a 40% drop compared to $1.640 billion same quarter last years.[13] * Top-line also dropped for the quarter from $27.29 billion to $25.90 billion.

There is no best brand. There are a lot of different farotcs that appeal to a lot of people. Heritage and community, Harley. Reliable metric, Honda. Reliable and powerful domestic, Victory. Comfortable sport bike, honda. good all round sport bike, Kawasaki and Yamaha. Holds value, Harley. I have owned a honda crusier, shadow 600, two kawi sport bikes, ninja 250 and zx6r, 2 harleys, vrod and fatboy, and the best bike in my opinion that I have owned is my current ride, my Victory kingpin. It is all a matter of opinion. Find the bike that moves you and ride it. Good Luck!

36 a 2d2I don't think so if the battery is cotpeemlly dead, but that's a pretty rare circumstance. Hybrids have gone hundreds of thousands of miles on the same battery pack, and if it's an old hybrid why buy a new battery? You can find batteries at salvage lots from hybrids that have been an accidents, but the battery is still in perfect shape and the costs are quite economical.In terms of conventional hybrids, not plug-ins, the battery just really hasn't been an issue. There have been some glitches here and there, but only in a very small percentage of cases. In terms of plug-ins, we'll have to wait a while for the real world data to tell that story.16

Competition

Automobile

Honda's small-car, simple, fuel efficient product line lacks much of the diversity and range of the market share leaders. If Honda is to dominate the world market, it will have to expand its product line, diverging from what it does best - and likely hurting its margins.

Motorcycle

Harley-Davidson maintains a large lead in its dominance in the US Heavyweight Motorcycle market as compared to Honda and others. Unlike Harley, Honda specializes in the full array of motorcycles, ranging from dinky scooters sold primarily in emerging markets to the heavyweights Harley is known for. This means that HOG and Honda's respective sales react differently to economic changes. As Harley's are seldom used as primary transportation, but rather as a recreational vehicle, HOG's sales generally fall off during economic slowdowns as people have less disposable income. On the other hand, especially in emerging markets, Honda's motorcycles serve as a primary transportation method for lower income individuals, meaning that growing wealth can drive consumers to automobiles, which the company hopes will be also made by Honda.


References

  1. 1.0 1.1 Honda Motors 2009 Form 10-K, Page 1
  2. Honda Motors 2009 Form 10-K, Page 79
  3. Honda Motors 2009 Form 10-K, Page 1
  4. Statistical Handbook of Japan, chapter 2
  5. Freep.com: Honda announces deeper production cuts
  6. CNN: Big drop predicted for global auto sales
  7. Honda Motors 2009 Form 10-K, Page 80
  8. OICA 2007 World Ranking of Manufacturers
  9. is it true info10/pdf/honda2010ar-all-e.pdf HMC FY2010 Annual Report
  10. Honda Motor net income soars
  11. 2nd UPDATE: Honda, Mazda Enjoy Strong 2Q, But Forecasts Portend Tough 2H
  12. Honda Raises Annual Profit Forecast as Gains in Asia Offset Stronger Yen
  13. Honda Faces Fall In Profit For Q3
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