Hyundai Motor (SEO:A005380)

QUOTE AND NEWS
Automotive World  4 hrs ago  Comment 
Hyundai Motor Group has appointed Albert Biermann as its new Head of Vehicle Test & High Performance Development. Based at the company’s R&D Center in Namyang, Korea, Mr. Biermann will lead the development of new high performance Hyundai and Kia...
The Hindu Business Line  Dec 15  Comment 
Hyundai Motor India will raise prices of its entire product portfolio in the range of Rs 5,000 to Rs 25,000 from next month, in order to partially offset rising input costs, the company said today...
Yahoo  Dec 9  Comment 
Hyundai Motor Co is recalling 42,925 sedans in the United States due to potentially faulty brake lights, according to documents filed with U.S. safety regulators. Hyundai is recalling certain 2009-2011 ...
Automotive World  Dec 1  Comment 
Hyundai Motor Company, South Korea’s largest automaker, reports its domestic and overseas sales results for November 2014. November 2014 Results...
Automotive World  Nov 28  Comment 
New dealership opens in Frankfurt, Germany, close to European HQ  200 sites across Europe to have new identity by end of 2014  Innovative use of space and technology delivers premium customer experience Hyundai Motor has opened Europe’s...
Automotive World  Nov 25  Comment 
Hyundai Motor Group, South Korea’s largest automotive group, today announced that it will provide a total of 162 vehicles for the ground transportation of the 2014 ASEAN-Republic of Korea Commemorative Summit, taking place on December 11-12 in...
The Hindu Business Line  Nov 24  Comment 
Crossover, Compact SUV to be launched
Reuters  Nov 24  Comment 
Hyundai Motor and Kia Motors on Monday raised their target for 2014 global sales to at least 8 million vehicles, anticipating record-high China sales to offset slowing growth in the United States and Europe.
The Economic Times  Nov 11  Comment 
South Korean equities edged higher on Tuesday, underpinned by Hyundai Motor and a broad rally in China-linked sectors after South Korea and China reached a "substantial agreement" on a free trade deal.
Automotive World  Nov 6  Comment 
Hyundai Motor and digital retailer, Rockar today unveiled the world’s first digital automotive retail experience – Rockar Hyundai. Rockar Hyundai is an innovative approach to new car buying which meets the needs of modern shoppers who are...




 
TOP CONTRIBUTORS

Business Overview

Automaker Hyundai Motor (SEO:A005380) is the largest car manufacturing company in Korea. In Korea automobile market, Hyundai Motor occupied over 50% of domestic market share with over 0.7 million car sale in FY2009. Hyundai motor group also runs another car manufacturing company named Kia Motors (SEO:A000270). Those two companies took over 80% of domestic market share in Korea.In Global market, Hyundai motor recorded 5.2% of market share and $2.9 billion of sales.

Hyundai Motor has expanded their market. Hyundai Motor is growing their market share in U.S market. Besides, In India market, Hyundai motor ranked in second position with sales of 600,000 units. Except mentioned two markets, Hyundai motor is doing well in Foreign markets.

In FY2010, Hyundai motor recorded sales of $334 billion and net profit of $47.8 billion. In both Global and domestic market, Hyundai motor posted a total of 1.7 million units sold in FY2010.


Business and Financial Metrics

2008 to 2009

Unit sold: Hyundai recorded a total of 1.66 million units sold in FY2008 compare to 1.61 million units in FY2009, there was decrease of %

Sales: With decreased of 1.03% of sales Hyundai posted sales of $290 billion in FY2009, compared to sales of $292 billion in FY2008, $2 billion was decreased.

Net Profit: Hyundai recorded net profit of $13.1 billion in FY2008, but in FY2009 recorded net profit of $26.9 billion which was more than 2 times larger than net profit of 2008. There was growth of 104.54% of net profit in FY2009 compare to FY2008.


2009 to 2010

Unit sold: Hyundai recorded increase of 7.3% with 1.73 million units sold in FY2010 compare to 1.61 million units sold in FY2009.

Sales: Hyundai made sales of $334 billion in FY2010 with increase of 15.41% compare to sales of $290 billion in FY2009.

Net Profit: Hyundai posted growth of 77.8% in FY2010. In former FY, Hyundai recorded net profit of $26.9 billion which was double of net profit of FY2009.In FY2010 Hyundai made net profit of $47.8 billion.



Annual Financial Data FY2008 FY2009 FY2010
Sales$292 billion $290 billion $334 billion
Net Profit$13.1 billion $26.9 billion $47.8 billion
Unit Sold1.66 million units 1.61 million units 1.73 million units

Business Segment

Automobiles

Sales by model

Sales by model, Units FY2008 FY2009 FY2010
Domestic570,116 units 701,469 units657,897 units
Export1,098,639 units910,522 units1,072,799 units
Total1,668,755 units1,611,991 units1,730,696 units

Markets

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Sales in India
Export by Region, Units FY2008 FY2009 FY2010
North America281,539 units 296,925 units287,796 units
Europe317,621 units57,773 units104,298 units
Asia/Pacific107,982 units145,393 units169,771 units
Others391502 units410,431 units510,934 units


-US market

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-Europe market

-Asia market

Trends and Forces

Competitive Price

Commodity price

  1. Steel :
  2. Aluminum :

Commodity price takes up % of car manufacturing cost. So naturally car price is affected by variation of commodity price. Korea Institute for Industrial Economics & Trade announced if price of raw materials goes up by 10%, car manufacturing cost will goes up 0.68%. Since 2010, price of raw materials have been rosed with average 30%. It is expected that car manufacturing companies are forced to raise car price or lose their revenue.

Competition

Within US

Nissan

Nissan has relatively same market share as Hyundai in U.S market. Nissan and Hyundai are now in the race to No.2 Asian automaker following TOYOTA.

Dollar figures in billions
Dollar figures in billions
Dollar figures in billions

Domestic

KIA motors

-Hyundai motor and Kia motor are two different car manufacturing companies from one mother company name Hyundai motor Group. Traditionally, Hyundai motor took over the half of Korean domestic automobile market share, but KIA motor had chased Hyundai motor with K-series. Based on Oct, 2010, Hyundai motor recorded 47.2% of market share and KIA motor recorded 32.5% of market share. This is different look of market share of year-before data which showed 66.5% of Hyundai motor market share and 27.5% of KIA motor market share.

Blue is Hyundai, Green square is Kia
Blue is Hyundai, Green square is Kia

References

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