Hyundai Motor (SEO:A005380)

QUOTE AND NEWS
Automotive World  Aug 10  Comment 
Hyundai Motor has today revealed first hints of the New Generation Hyundai i30, which will receive its world premiere on September 7 before making its debut at the Paris Motor Show next month. Peter Schreyer, President and Chief Design Officer of...
The Economic Times  Aug 9  Comment 
The latest move comes at a time when Maruti Suzuki and Hyundai Motor India have announced price hikes of up to Rs 20,000 across various models.
Automotive World  Aug 2  Comment 
Hyundai Motor America today reported sales of 75,003 for the month of July, up 5.6 percent over a year ago and the company’s best July ever. “The strong performance of the Tucson and refreshed Santa Fe Sport and Santa Fe led us to our best...
Reuters  Jul 26  Comment 
At last February's Super Bowl, Hyundai Motor hired 'X-Men' movie star Ryan Reynolds for an ad plugging the new version of its Elantra sedan. Not in the script: a slide in first-half sales of the South Korean automaker's U.S. mainstay.
newratings.com  Jul 26  Comment 
SEOUL (dpa-AFX) - Hyundai Motor Co., Ltd. (HYMLF.OB, HYMTF.OB) reported that its net income for the second-quarter declined 1.5 percent 1.76 trillion Korean Won from last year's 1.79 trillion won. Operating Income rose 0.6% to 1.76 trillion...
The Hindu Business Line  Jul 21  Comment 
Hyundai Motor India (HMIL), the country’s second largest car manufacturer and the largest passenger car exporter, on Thursday said its premium compact hatchback i20 has achieved one million...
Automotive World  Jul 20  Comment 
The largest Hyundai dealership in the UK is now open for business near the centre of Scotland’s largest city, Glasgow. The new showroom and service centre, which is operated by the Arnold Clark group, covers a combined area of 857sqm and is...
newratings.com  Jul 18  Comment 
SEOUL (dpa-AFX) - South Korea's Hyundai Motor Co. (HYMLF.OB, HYMTF.OB) reported Monday that its total unit sales in the month of June increased 9.1 percent to 444,620 units from 407,570 units a year ago. Domestic sales grew 11.4 percent to...
Wall Street Journal  Jul 14  Comment 
A union vote in favor of a strike adds to pressure on South Korea’s largest auto maker, which is already grappling with flagging sales in its major markets.
Clusterstock  Jul 13  Comment 
SEOUL (Reuters) - Hyundai Motor's unionised workers in South Korea plan to take strike action for a fifth year in a row after annual wage talks broke down, a spokesman for the union said on Thursday. A total of 77 percent of Hyundai's 48,806...




 
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Business Overview

Automaker Hyundai Motor (SEO:A005380) is the largest car manufacturing company in Korea. In Korea automobile market, Hyundai Motor occupied over 50% of domestic market share with over 0.7 million car sale in FY2009. Hyundai motor group also runs another car manufacturing company named Kia Motors (SEO:A000270). Those two companies took over 80% of domestic market share in Korea.In Global market, Hyundai motor recorded 5.2% of market share and $2.9 billion of sales.

Hyundai Motor has expanded their market. Hyundai Motor is growing their market share in U.S market. Besides, In India market, Hyundai motor ranked in second position with sales of 600,000 units. Except mentioned two markets, Hyundai motor is doing well in Foreign markets.

In FY2010, Hyundai motor recorded sales of $334 billion and net profit of $47.8 billion. In both Global and domestic market, Hyundai motor posted a total of 1.7 million units sold in FY2010.


Business and Financial Metrics

2008 to 2009

Unit sold: Hyundai recorded a total of 1.66 million units sold in FY2008 compare to 1.61 million units in FY2009, there was decrease of %

Sales: With decreased of 1.03% of sales Hyundai posted sales of $290 billion in FY2009, compared to sales of $292 billion in FY2008, $2 billion was decreased.

Net Profit: Hyundai recorded net profit of $13.1 billion in FY2008, but in FY2009 recorded net profit of $26.9 billion which was more than 2 times larger than net profit of 2008. There was growth of 104.54% of net profit in FY2009 compare to FY2008.


2009 to 2010

Unit sold: Hyundai recorded increase of 7.3% with 1.73 million units sold in FY2010 compare to 1.61 million units sold in FY2009.

Sales: Hyundai made sales of $334 billion in FY2010 with increase of 15.41% compare to sales of $290 billion in FY2009.

Net Profit: Hyundai posted growth of 77.8% in FY2010. In former FY, Hyundai recorded net profit of $26.9 billion which was double of net profit of FY2009.In FY2010 Hyundai made net profit of $47.8 billion.



Annual Financial Data FY2008 FY2009 FY2010
Sales$292 billion $290 billion $334 billion
Net Profit$13.1 billion $26.9 billion $47.8 billion
Unit Sold1.66 million units 1.61 million units 1.73 million units

Business Segment

Automobiles

Sales by model

Sales by model, Units FY2008 FY2009 FY2010
Domestic570,116 units 701,469 units657,897 units
Export1,098,639 units910,522 units1,072,799 units
Total1,668,755 units1,611,991 units1,730,696 units

Markets

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Sales in India
Export by Region, Units FY2008 FY2009 FY2010
North America281,539 units 296,925 units287,796 units
Europe317,621 units57,773 units104,298 units
Asia/Pacific107,982 units145,393 units169,771 units
Others391502 units410,431 units510,934 units


-US market

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-Europe market

-Asia market

Trends and Forces

Competitive Price

Commodity price

  1. Steel :
  2. Aluminum :

Commodity price takes up % of car manufacturing cost. So naturally car price is affected by variation of commodity price. Korea Institute for Industrial Economics & Trade announced if price of raw materials goes up by 10%, car manufacturing cost will goes up 0.68%. Since 2010, price of raw materials have been rosed with average 30%. It is expected that car manufacturing companies are forced to raise car price or lose their revenue.

Competition

Within US

Nissan

Nissan has relatively same market share as Hyundai in U.S market. Nissan and Hyundai are now in the race to No.2 Asian automaker following TOYOTA.

Dollar figures in billions
Dollar figures in billions
Dollar figures in billions

Domestic

KIA motors

-Hyundai motor and Kia motor are two different car manufacturing companies from one mother company name Hyundai motor Group. Traditionally, Hyundai motor took over the half of Korean domestic automobile market share, but KIA motor had chased Hyundai motor with K-series. Based on Oct, 2010, Hyundai motor recorded 47.2% of market share and KIA motor recorded 32.5% of market share. This is different look of market share of year-before data which showed 66.5% of Hyundai motor market share and 27.5% of KIA motor market share.

Blue is Hyundai, Green square is Kia
Blue is Hyundai, Green square is Kia

References

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