WASHINGTON, Oct. 21 /PRNewswire/ -- Teradata Corporation (NYSE: TDC), the world's largest company solely focused on data warehousing and enterprise analytics, announced today that IHG (InterContinental Hotels Group) has completed its initial migration to a Teradata Data Warehouse Appliance.
(Logo: http://www.newscom.com/cgi-bin/prnh/20090909/TERADATALOGO )
"We have some aggressive data warehouse plans, and we recognized that speed of implementation as well as system performance and scale were important. By implementing the Teradata Data Warehouse Appliance, our data warehouse allows sales and marketing to track, capture and analyze millions of customer activities, both interactions and transactions, over a long period of time in record performance. We will be able to use this information to drive our business forward through our new sophisticated customer relationship management platform," said Alex Grigorian, vice president, enterprise technology, IHG.
The Teradata Data Warehouse Appliance was introduced last year as a member of the Teradata Purpose Built Platform Family. Since then, Teradata has put more than 100 appliances in production, including the Data Mart Appliance, the Data Warehouse Appliance, and the Extreme Data Appliance.
"Implementation, including the complete cleansing and transfer of data into the data warehouse appliance, was completed in a short period of time, proving again that implementation doesn't need to be complex," said Gene Sullivan, vice president, Americas retail industry, Teradata Corporation. "Now IHG can address its immediate need for more detailed and comprehensive sales and marketing information, on a foundation that supports a broader approach to data management."
IHG is the world's largest hotel group by number of rooms. IHG owns, manages, leases or franchises, through various subsidiaries, over 4,300 hotels and almost 630,000 guest rooms in nearly 100 countries and territories around the world. The Group owns a portfolio of well recognized and respected hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites® and Candlewood Suites®, and also manages the world's largest hotel loyalty program, Priority Club® Rewards, with 44 million members worldwide.
InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.
About Teradata
Teradata Corporation (NYSE: TDC) is the world's largest company solely focused on raising intelligence through data warehousing, data warehouse appliances, consulting services and enterprise analytics. Teradata is in more than 60 countries and on the web at www.teradata.com
Teradata is a trademark or registered trademark of Teradata Corporation in the United States and other countries.
SOURCE Teradata Corporation
