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Venturing into Africa

IMB will try to sell low-priced computer desktop applications to companies and governments in Africa, challenging Microsoft Corp. and other rivals in the region.

The applications include basic programs like word processing and email. They would be made available to customers via remote "cloud computing" facilities, meaning users could access the programs from the Web.

IBM is charging $10 per month per user, and can run on so-called netbook computers, or low-cost PCs priced around $300.

The IT industry in Africa is relatively small compared to Europe and the U.S., however, it is growing even in the recession. Analyst predicts it will rise 2.3% this year to $22.1 billion.

IBM aims to revolutionize the businesses in Africa. With emerging markets still developing despite recession, long IBM seems to be a good bet.

Marcus.tan.yi.wei 16:15, September 24, 2009 (PDT)

References

"IBM Markets Wares to Africa" Article from Wall Street Journal

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