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LPP SA (WAR:LPP) |
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WIKI ANALYSIS
LPP S.A. is a company that designs and distributes clothing. Designs are drafted in the Gdansk (Poland) head office. The head office is also responsible for all decisions concerning garment accessories, materials, as well as packaging and transport. Production process takes place in the Far East and is under the strict control of the LPP Shanghai office. Clothing is produced by the same manufacturers that work for other well-known fashion houses throughout the world. These manufacturers use the most modern technology and equipment to produce our products. Recently we have also begun to co-operate with some Polish apparel and accessories producers.
LPP SA is a Polish company whose field of activity concerns designing and distribution of clothing. It is noted on the Warsaw Stock Exchange since 2001. The company's headquarters is located in Gdańsk, including designing resources for all its brands.
LPP SA currently owns 6 clothing brands. The biggest brand is RESERVED which has provided its customers with quality and latest design clothing since 2000. Its offer includes something for women, men and children and it is available in 10 European countries and 191 stores. CROPP is a youth brand that was established in 2004. Today CROPP sells its clothing in 8 countries and in 166 stores. ESOTIQ is a women's underwear brand that has been in the market since 2007. RENÉ VILARD is the latest offer of LPP SA. It features fine women's underwear for women who are confident of their charm. Currently RENÉ VILARD collections are sold in ESOTIQ stores. HENDERSON offers men's underwear and PROMOSTARS suggests interesting advertising solutions through the use of clothing.
The company sells its products mainly in Central and Eastern Europe (Poland, Czech Republic, Slovakia, Hungary, Lithuania, Latvia, Estonia, Ukraine, Russia and Romania). The development plans announce an increase in store area (up to 223 square metres at the end of 2008, which gives 384 stores of RESERVED and CROPP in total) and an expansion into the following markets of the region (Bulgaria, Croatia).
The company in Gdańsk is likewise operational and owns one of the biggest and most modern Distribution Centres in this part of Europe. The Centre is located in Pruszcz Gdański mainly due to its very accessible position (seaway and overland road). It covers an area of over 30 thousand square metres. It is situated on a lot of 17 ha. All transports of clothing to RESERVED or CROPP stores are dispatched from here to reach Prague, Tallin and Moscow and even Krasnoyarsk in Siberia.
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