QUOTE AND NEWS
guardian.co.uk  Apr 24  Comment 
Michelle McEttrick is boss Dave Lewis’s latest appointment to revive group’s dented UK reputation Tesco has hired a new brand director to try to turn round the battered image of Britain’s biggest retailer. Michelle McEttrick, who will join...
The Economic Times  Apr 24  Comment 
Cos tracked by Solactive Social Media Index have surged 15% this year as LinkedIn and FB posted gains at least 4 times larger than that for the S&P's 500 Index.
TechCrunch  Apr 22  Comment 
 Long before LinkedIn went public or before a plethora of on-demand startups began washing the Bay Area and other U.S. cities with services at the click of a button, there was this startup from an MIT grad called Assured Labor. David Reich...
Benzinga  Apr 20  Comment 
Shares of LinkedIn Corp (NYSE: LNKD) spiked higher on Monday after Sina, a leading Chinese media firm, reported the business networking social network continues to focus on the Chinese market. Shares were relatively quiet before spiking up at...
Forbes  Apr 19  Comment 
Corporations are finally waking up to the fact that they need to engage all their people in social media. The impact of social media on a company’s brand is monumental, and it affects everyone throughout your organization – from the...
Motley Fool  Apr 17  Comment 
And it's going to charge them for it.
Forbes  Apr 16  Comment 
The secrets of successful LinkedIn posts.
TechCrunch  Apr 16  Comment 
 Yahoo Mail’s smart “contact cards” have been updated today to include support for Twitter and LinkedIn information. Through Yahoo’s partnerships with these two social services, the contact cards, which appear when you hover over a...




 
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LinkedIn (NYSE:LNKD) is an online professional network. Members of the network can use the platform for free to create and manage their professional identity, engage with other professionals, and access relevant business information. Through the platform, LinkedIn allows professionals to communicate with one another and ultimately find new careers and business opportunities.[1] LinkedIn makes money in three ways. First, it provides organizations with hiring solutions. These solutions allows enterprises to advertise job postings to members based on key qualities, such as location, experience, and education. This allows organizations to contact potential employees who are not actively searching for a job. Next, it sells display advertisement space on the site to marketeers. Finally, it allows members to upgrade to paid, premium subscriptions. Premium subscriptions allow members, acting as an individual or on behalf of a company, to view enhanced search results, gain additional channels of communication, and receive priority customer support.[2]

While LinkedIn remains focused on general professional networking, there is a trend in the industry to move towards specialized knowledge sharing, collaboration, and networking. For example, Stackoverflow provides a question and answer service as well as a career service for computer programmers. Other sites have focused on discussion, collaboration, and interaction between and among employees and potential employers. These services allow members two main benefits. First, they can find specific answers to their specialized questions. Second, they can interact directly with relevant companies in their field. LinkedIn's generality and lack of specialty within the professional network space does provide benefits, but the company may refocus on this trend.[3][4]

The company's initial public offering of stock on the NYSE occurred on May 18, 2011. The company offered 7.8M shares each for $45. This was at the high end of the revised price range of $42-$45. The company had originally announced an initial price range of $32-$35. The offering raised a total of $353M. The final offering was 35% larger than had the pricing occurred at the midpoint of the initial range. The lead managers of the IPO were Morgan Stanley (MS), Bank of America (BAC), and J P Morgan Chase (JPM).[5]

The company's first day 109% return was the fifth largest for an IPO in the post bubble era. [6]

For the full year 2010, LinkedIn reported a total revenue of $243M and a net income of $14.5M. Revenue increased by 103% over the previous year, and net income increased from a net loss $4M.[7]

  1. LNKD S-1/A 2011 PROSPECTUS SUMMARY "LinkedIn Corporation" pg 1-2
  2. LNKD S-1/A 2011 PROSPECTUS SUMMARY "How We Generate Revenue" pg 45-46
  3. LNKD S-1/A 2011 PROSPECTUS SUMMARY "LinkedIn Corporation" pg 1-2
  4. Seeking Alpha "LinkedIn: IPO Will Place Company at Strategic Crossroads" 21 Feb 2011
  5. Renaissance Capital - IPO Home "LinkedIn prices IPO at $45, high end of revised range" 18 May 2011
  6. Template:Cite news
  7. LNKD S-1/A 2011 PROSPECTUS SUMMARY "Summary Consolidated Financial Data" pg 10-11
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