CNNMoney.com  Oct 3  Comment 
Sending too many emails can be costly.
Forbes  Oct 3  Comment 
The emailed settlement notice in Perkins v. LinkedIn provides a fine example of what not to do
Benzinga  Oct 1  Comment 
Wedbush on Thursday assumed coverage of Facebook Inc (NASDAQ: FB), LinkedIn Corp (NYSE: LNKD) and Twitter Inc (NYSE: TWTR). The firm gave Facebook an Outperform rating, and Twitter and LinkedIn, a Neutral rating. Shares of Facebook rose...
Forbes  Oct 1  Comment 
Facebook , Twitter, and LinkedIn (NASDAQ: LNKD) represent the leading publicly traded social network stocks. While Facebook’s valuation appears to be be expensive as compared to Twitter and LinkedIn, the company’s long-term growth fundamentals...
Forbes  Oct 1  Comment 
LinkedIn's ads and marketing business accounts for around 20% of our valuation for the company’s stock. An increase in engagement levels is a key factor that influences growth in this business segment. We estimate LinkedIn’s engagement levels,...
Forbes  Sep 30  Comment 
If you're using LinkedIn for work, and dating apps for play, and never the twain shall meet... you may need to take these precautions to keep it that way.
Forbes  Sep 30  Comment 
LinkedIn is one of the most impressive tools for building your brand, in large part because of the groups feature. Used correctly, this feature provides a highly efficient and powerful way to build and nurture your professional network. Here?s...
Forbes  Sep 28  Comment 
LinkedIn had 33,271 corporate customers at the end of 2014. This number has doubled in the last two years from 16,409 in 2012. An increasing number of companies is using social media for talent solutions, according to the 2014 Social Recruiting...


LinkedIn (NYSE:LNKD) is an online professional network. Members of the network can use the platform for free to create and manage their professional identity, engage with other professionals, and access relevant business information. Through the platform, LinkedIn allows professionals to communicate with one another and ultimately find new careers and business opportunities.[1] LinkedIn makes money in three ways. First, it provides organizations with hiring solutions. These solutions allows enterprises to advertise job postings to members based on key qualities, such as location, experience, and education. This allows organizations to contact potential employees who are not actively searching for a job. Next, it sells display advertisement space on the site to marketeers. Finally, it allows members to upgrade to paid, premium subscriptions. Premium subscriptions allow members, acting as an individual or on behalf of a company, to view enhanced search results, gain additional channels of communication, and receive priority customer support.[2]

While LinkedIn remains focused on general professional networking, there is a trend in the industry to move towards specialized knowledge sharing, collaboration, and networking. For example, Stackoverflow provides a question and answer service as well as a career service for computer programmers. Other sites have focused on discussion, collaboration, and interaction between and among employees and potential employers. These services allow members two main benefits. First, they can find specific answers to their specialized questions. Second, they can interact directly with relevant companies in their field. LinkedIn's generality and lack of specialty within the professional network space does provide benefits, but the company may refocus on this trend.[3][4]

The company's initial public offering of stock on the NYSE occurred on May 18, 2011. The company offered 7.8M shares each for $45. This was at the high end of the revised price range of $42-$45. The company had originally announced an initial price range of $32-$35. The offering raised a total of $353M. The final offering was 35% larger than had the pricing occurred at the midpoint of the initial range. The lead managers of the IPO were Morgan Stanley (MS), Bank of America (BAC), and J P Morgan Chase (JPM).[5]

The company's first day 109% return was the fifth largest for an IPO in the post bubble era. [6]

For the full year 2010, LinkedIn reported a total revenue of $243M and a net income of $14.5M. Revenue increased by 103% over the previous year, and net income increased from a net loss $4M.[7]

  1. LNKD S-1/A 2011 PROSPECTUS SUMMARY "LinkedIn Corporation" pg 1-2
  2. LNKD S-1/A 2011 PROSPECTUS SUMMARY "How We Generate Revenue" pg 45-46
  3. LNKD S-1/A 2011 PROSPECTUS SUMMARY "LinkedIn Corporation" pg 1-2
  4. Seeking Alpha "LinkedIn: IPO Will Place Company at Strategic Crossroads" 21 Feb 2011
  5. Renaissance Capital - IPO Home "LinkedIn prices IPO at $45, high end of revised range" 18 May 2011
  6. Template:Cite news
  7. LNKD S-1/A 2011 PROSPECTUS SUMMARY "Summary Consolidated Financial Data" pg 10-11
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