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Company: Macy's Inc. (M)
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edit Brand consolidation strategies paying off

Top Contributor: Jay | Created when M was $41.43 | Edit | History

The conversion of Macy’s regional department stores, including Bon-Macy’s, Burdines-Macy’s, Goldsmith-Macy’s, Lazarus-Macy’s and Rich’s-Macy’s in 2005 has helped Macy’s to build its brand name while giving it more for its advertising dollar on a nationwide basis.

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edit May stores helping to expand Macy's geogrpahic footprint

Top Contributor: Jay | Created when M was $41.43 | Edit | History

Former May stores completely integrated and almost doubling the numbers of stores run by Macy’s have turned Macy’s into a nationwide department store and profitability should run higher in upcoming years.

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edit Focus on creating a better shopping experience should promote higher sales

Top Contributor: Jay | Created when M was $41.43 | Edit | History

Macy’s focus on a stronger program of private label and exclusive brands, upgrading systems and giving the Macy’s customer a better shopping experience should promote higher sales at Macy’s stores.

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