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For decades, McDonald's has maintained a deep commitment to global expansion. In fact, McDonald's international expansion has been both aggressive and adaptive. For example, McDonald’s menu at its India stores serves more vegetarian than carnivorous fare. While expanding internationally, McDonald's has also opted to franchise rather than operate new locations which means new earnings straight to the bottom line with little overhead. McDonald's global sales has been a prime driver of profit growth; operating income from overseas operations grew 20% in Q3 2008.
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