Over the next decade, as baby boomers prepare to retire their demand for wealth accumulaton and isurance products will only grow. MetLife as the largest insurer in the United States is well positioned to take advantage of this trend. The company should be able to utilize its diverse suite of products and its positive brand image to capture a lionshare of this business.
MetLife has some of the strongest brand loyalty and recognition in the industry; 13 million households own or use at least one of its products. Additionally, MetLife is involved with many of the largest companies in providing group insurance, 89 out of the top 100 Fortune 500's have some relationship with MetLife. Such a large consumer base and loyalty means that MetLife is likely to continue its growth.
MetLife is the largest and one of the most diverse insurance companies in the United States. This diversity will allow it to continuously expand despite temporary setbacks in individual business sectors. Additionally, its large pool of capital will allow MetLife to continue making large investments and acquisitions.
