MCLEAN, Va., Oct. 7 /PRNewswire-FirstCall/ -- MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced several new initiatives to expand its portfolio of worldwide OEM Partners. OEM Partners use MicroStrategy to augment their own products and solutions by embedding MicroStrategy's BI Platform for dashboards, reporting, and analysis capabilities. OEM Partners can offer MicroStrategy as part of a packaged software application or a hosted service.

MicroStrategy OEM Partners already receive aggressive discounts when providing licenses to their customers. For the remainder of 2009, MicroStrategy is offering to any new OEM Partner a deeply discounted set of development licenses, as well as free licenses for the sale and support of the OEM solution. In addition, MicroStrategy is making its online developer training available at no cost to new OEM Partners. Finally, in addition to its Named User and CPU pricing models, MicroStrategy has introduced a new Revenue Share commercial model that gives OEM Partners the flexibility to embed MicroStrategy without affecting the commercial models they currently use to price their offerings.

MicroStrategy has signed 27 new OEM Partners since January 2009. These new OEM partners include Apptera (US), ArrowStream (US), Brand.net (US), CCS Software Solutions (Belgium), FreeWheel Media (US), and Profitable Channels Management (Australia).

"FreeWheel was looking for a platform that not only had the features and capabilities of an advanced business intelligence tool, but also the flexibility we required to customize it so that we could adapt it for our own clients' needs," said Diya Jolly, Product Director at FreeWheel Media. "MicroStrategy did a great job in determining what we would need and developing a business model that would work for a rapidly growing start-up."

MicroStrategy's software provides a single technology platform that can span the continuum of dashboards, reporting, analytics, and exception alerting in a tightly integrated manner. OEM Partners can take advantage of MicroStrategy's technical capabilities, including:

    --  A zero-footprint Web-based interface that provides self-service
        functionality
    --  Platform independence across browsers, Web servers, application servers,
        and data sources
    --  A fully integrated platform with a single metadata layer and central
        administration

    --  Capabilities to completely white-label the MicroStrategy interface by
        using the MicroStrategy Software Development Kit for customization

"With MicroStrategy, OEM Partners can augment their hosted or packaged products and solutions with a fully integrated and easy-to-use business intelligence solution that is completely transparent to their customers," said Sanju Bansal, MicroStrategy COO. "The flexibility of the MicroStrategy platform enables rapid deployment and fast time-to-value for our OEM partners."

For more information on MicroStrategy's OEM Partner program, visit http://www.microstrategy.com/Partners/OEM.

About MicroStrategy

Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (Nasdaq: MSTR) is available at www.microstrategy.com.

MicroStrategy and MicroStrategy Business Intelligence Platform are trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

    Contact:
    Wende Cover
    MicroStrategy Incorporated
    703-770-1646
    wcover@microstrategy.com

SOURCE MicroStrategy