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Morningstar Inc. (MORN)
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MORN » Topics » Operating Metrics

This excerpt taken from the MORN 8-K filed Dec 4, 2009.

Operating Metrics

 

3.             Internally, do you target a specific ROE or do you generally look more at operating income growth, margins, and top-line growth?

 

We don’t have a specific target for ROE (return on equity). The three key operating metrics that we focus on are revenue, operating income, and free cash flow. Our goal is to increase the intrinsic value of our business over time, which we believe is the best way to create value for our shareholders. We believe these measures can help investors generate their own assessment of how our intrinsic value has changed over time.

 

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