NFLX » Topics » Description of Business

These excerpts taken from the NFLX 10-K filed Feb 25, 2009.

Description of Business

Netflix, Inc. (the “Company”) was incorporated on August 29, 1997 and began operations on April 14, 1998. The Company is an online movie rental subscription service with more than 10 million subscribers. The Company offers a variety of plans, with no due dates, no late fees, no shipping fees, and no pay-per-view fees. The Company provides subscribers access to over 100,000 DVD and Blu-ray titles plus more than 12,000 streaming content choices. Subscribers select titles at the Company’s Web site aided by its proprietary recommendation service and merchandising tools. Subscribers can:

 

   

Receive DVDs by U.S. mail and return them to the Company at their convenience using the Company’s prepaid mailers. After a DVD has been returned, the Company mails the next available DVD in a subscriber’s queue.

 

   

Watch streaming content without commercial interruption on personal computers (“PCs”), Intel-based Macintosh computers (“Macs”) and televisions (“TVs”). The viewing experience is enabled by Netflix controlled software that can run on a variety of devices.

The Company is organized in a single operating segment. All of the Company’s revenues are generated in the United States.

Description of Business

Netflix, Inc. (the “Company”) was incorporated on August 29, 1997 and began operations on April 14, 1998. The Company is an online movie rental subscription service with more than 10 million subscribers. The Company offers a variety of plans, with no due dates, no late fees, no shipping fees, and no pay-per-view fees. The Company provides subscribers access to over 100,000 DVD and Blu-ray titles plus more than 12,000 streaming content choices. Subscribers select titles at the Company’s Web site aided by its proprietary recommendation service and merchandising tools. Subscribers can:

 

   

Receive DVDs by U.S. mail and return them to the Company at their convenience using the Company’s prepaid mailers. After a DVD has been returned, the Company mails the next available DVD in a subscriber’s queue.

 

   

Watch streaming content without commercial interruption on personal computers (“PCs”), Intel-based Macintosh computers (“Macs”) and televisions (“TVs”). The viewing experience is enabled by Netflix controlled software that can run on a variety of devices.

The Company is organized in a single operating segment. All of the Company’s revenues are generated in the United States.

Description of Business

STYLE="margin-top:6px;margin-bottom:0px; text-indent:4%">Netflix, Inc. (the “Company”) was incorporated on August 29, 1997 and began operations on April 14, 1998. The Company is an online
movie rental subscription service with more than 10 million subscribers. The Company offers a variety of plans, with no due dates, no late fees, no shipping fees, and no pay-per-view fees. The Company provides subscribers access to over 100,000
DVD and Blu-ray titles plus more than 12,000 streaming content choices. Subscribers select titles at the Company’s Web site aided by its proprietary recommendation service and merchandising tools. Subscribers can:

STYLE="font-size:6px;margin-top:0px;margin-bottom:0px"> 







  

Receive DVDs by U.S. mail and return them to the Company at their convenience using the Company’s prepaid mailers. After a DVD has been returned, the Company
mails the next available DVD in a subscriber’s queue.

 







  

Watch streaming content without commercial interruption on personal computers (“PCs”), Intel-based Macintosh computers (“Macs”) and televisions
(“TVs”). The viewing experience is enabled by Netflix controlled software that can run on a variety of devices.

SIZE="2">The Company is organized in a single operating segment. All of the Company’s revenues are generated in the United States.

Description of Business

STYLE="margin-top:6px;margin-bottom:0px; text-indent:4%">Netflix, Inc. (the “Company”) was incorporated on August 29, 1997 and began operations on April 14, 1998. The Company is an online
movie rental subscription service with more than 10 million subscribers. The Company offers a variety of plans, with no due dates, no late fees, no shipping fees, and no pay-per-view fees. The Company provides subscribers access to over 100,000
DVD and Blu-ray titles plus more than 12,000 streaming content choices. Subscribers select titles at the Company’s Web site aided by its proprietary recommendation service and merchandising tools. Subscribers can:

STYLE="font-size:6px;margin-top:0px;margin-bottom:0px"> 







  

Receive DVDs by U.S. mail and return them to the Company at their convenience using the Company’s prepaid mailers. After a DVD has been returned, the Company
mails the next available DVD in a subscriber’s queue.

 







  

Watch streaming content without commercial interruption on personal computers (“PCs”), Intel-based Macintosh computers (“Macs”) and televisions
(“TVs”). The viewing experience is enabled by Netflix controlled software that can run on a variety of devices.

SIZE="2">The Company is organized in a single operating segment. All of the Company’s revenues are generated in the United States.

Description of Business

STYLE="margin-top:6px;margin-bottom:0px; text-indent:4%">Netflix, Inc. (the “Company”) was incorporated on August 29, 1997 and began operations on April 14, 1998. The Company is an online
movie rental subscription service with more than 10 million subscribers. The Company offers a variety of plans, with no due dates, no late fees, no shipping fees, and no pay-per-view fees. The Company provides subscribers access to over 100,000
DVD and Blu-ray titles plus more than 12,000 streaming content choices. Subscribers select titles at the Company’s Web site aided by its proprietary recommendation service and merchandising tools. Subscribers can:

STYLE="font-size:6px;margin-top:0px;margin-bottom:0px"> 







  

Receive DVDs by U.S. mail and return them to the Company at their convenience using the Company’s prepaid mailers. After a DVD has been returned, the Company
mails the next available DVD in a subscriber’s queue.

 







  

Watch streaming content without commercial interruption on personal computers (“PCs”), Intel-based Macintosh computers (“Macs”) and televisions
(“TVs”). The viewing experience is enabled by Netflix controlled software that can run on a variety of devices.

SIZE="2">The Company is organized in a single operating segment. All of the Company’s revenues are generated in the United States.

This excerpt taken from the NFLX 10-K filed Feb 28, 2008.

Description of Business

Netflix, Inc. (the “Company”) was incorporated on August 29, 1997 and began operations on April 14, 1998. The Company is an online movie rental subscription service, providing approximately 7.5 million subscribers access to approximately 90,000 DVD titles plus a library of more than 6,000 choices that can be watched instantly on their PCs. The Company offers nine subscription plans, starting at $4.99 a month. There are no due dates, no late fees and no shipping fees. Subscribers select titles at the Company’s Web site aided by its proprietary recommendation service, receive them on DVD by U.S. mail and return them to the Company at their convenience using the Company’s prepaid mailers. After a DVD has been returned, the Company mails the next available DVD in a subscriber’s queue. The Company also offers certain titles through its instant-watching feature. All of the Company’s revenues are generated in the United States.

This excerpt taken from the NFLX 10-K filed Feb 28, 2007.

Description of Business

Netflix, Inc. (the “Company”) was incorporated on August 29, 1997 and began operations on April 14, 1998. The Company is an online movie rental subscription service, providing more than 6,300,000 subscribers with access to a comprehensive library of more than 70,000 movie, television and other filmed entertainment titles on DVD. The Company offers a variety of subscription plans starting at $4.99. There are no due dates, no late fees and no shipping fees. Subscribers select titles at the Company’s Web site aided by its proprietary recommendation service, receive them on DVD by U.S. mail and return them to the Company at their convenience using the Company’s prepaid mailers. After a DVD has been returned, the Company mails the next available DVD in a subscriber’s queue. The Company also offers certain titles through its instant-viewing feature. All of the Company’s revenues are generated in the United States.

This excerpt taken from the NFLX 10-K filed Mar 16, 2006.

Description of Business

 

Netflix, Inc. (the “Company”) was incorporated on August 29, 1997 (inception) and began operations on April 14, 1998. The Company is an online movie rental subscription service, providing subscribers with access to a comprehensive library of titles. The Company’s most popular subscription plan allows subscribers to have up to three titles out at the same time with no due dates, late fees or shipping charges for $17.99 per month. In addition, the Company offers a number of other subscription plans to accommodate a variety of movie watching preferences. Subscribers select titles at the Company’s Web site aided by its proprietary recommendation service, receive them on DVD by U.S. mail and return them to the Company at their convenience using the Company’s prepaid mailers. After a title has been returned, the Company mails the next available title in a subscriber’s queue. All of the Company’s revenues are generated in the United States.

 

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