QUOTE AND NEWS
New York Times  1 hr ago  Comment 
The Nielsen ratings came in, and while more than 32 million people tuned in to watch Mr. Trump’s speech, the Democrats’ convention drew more viewers.
Forbes  Jul 27  Comment 
More than half the country knows that Lollapalooza is happening according to a recent audience insights survey from Nielsen, but far fewer know every act that will take the stage. Here are the up-and-comers you'll want to keep an eye on in Grant...
Forbes  Jul 27  Comment 
An estimated 26.0 million people watched the first night of the Democratic National Convention, according to Nielsen ratings data released Tuesday. On the first night, First Lady Michelle Obama, Senator Elizabeth Warren, and Senator Bernie...
Forbes  Jul 23  Comment 
Haters of Pokémon GO may be part of a social phenomenon where consumers express their identity and values by going against the tide.
SeekingAlpha  Jul 22  Comment 
Forbes  Jul 13  Comment 
The most recent short interest data has been released for the 06/30/2016 settlement date, which shows a 1,273,441 share decrease in total short interest for Nielsen Holdings PLC (NYSE: NLSN), to 11,455,118, a decrease of 10.00% since 06/15/2016....
Forbes  Jul 7  Comment 
It?s widely acknowledged that the American healthcare system achieves relatively poor-quality outcomes compared to most industrialized nations, and at much higher cost. A new survey, conducted by Nielsen Strategic Health Perspectives and...
The Economic Times  Jul 6  Comment 
Industry officials quoting data by market researcher Nielsen said Dabur, Marico and Baba Ramdev’s Patanjali Ayurved are increasing their market share in some key consumer categories.




 
TOP CONTRIBUTORS

Nielsen Holdings (NYSE:NLSN) is an information and measurement company which sells to its clients media and marketing information about the clients' consumers and their behaviors. Nielsen operates in approximately 100 countries and sells its services throughout these regions. By providing information on what consumers buy and watch, Nielsen helps its clients to more effectively operate. Because the company works heavily through contracts, roughly 70% of the firm's annual revenue is committed before the start of each year.[1]

The company is divided into three main segments. The Buy segment, which constitutes 62% of revenue for 2009, sells retail transactional measurement data. These analytics help companies to manage their brand, understand demand, and establish new products. The Watch segment provides data and analytics to media and advertising companies on television, online, and mobile usage. These analytics inform the advertisers on how to allocate and optimize their spend. This segment represented 34% of the company's total revenue in 2009. Finally, the Expositions segment runs business-to-business trade shows across the United States. This segment has historically run approximately 40 trade shows a year, and its revenue made up 4% of the total revenue for 2009.[2]

The company's initial public offering of stock on the NYSE occurred on January 25, 2011. The company offered 71.4M shares each for $23. This was above the initial price range of $20-$22. This brought the total deal value to $1.6B, making it the largest US IPO deal backed by private equity firms in the last 10 years.. The lead underwriters of the IPO were J P Morgan Chase (JPM) and Morgan Stanley (MS).[3]

In 2009, Nielsen's total annual revenue was $4.8B, which corresponds to essentially no change over 2008. The company's revenue for the first 9 months of 2010 were $3.8B which is above the $3.5B that was reported for the first 9 months of 2009. In terms of net income, Nielsen reported an annual loss for 2009 of $491M. For the first 9 months of 2010, Nielsen reported a net income of $127M. This compares to a net loss of $535M for the same period in 2009[4]


References

  1. Nielsen Holdings S-1/A 2010 PROSPECTUS SUMMARY "Our Company" pg 1
  2. Nielsen Holdings S-1/A 2010 PROSPECTUS SUMMARY "Our Segments" pg 2-3
  3. Renaissance Capital - IPO Home "Nielsen prices IPO at $23, above the range" 25 Jan 2010
  4. Nielsen Holdings S-1/A 2010 PROSPECTUS SUMMARY "Summary Financial and Other Data" pg 11
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