QUOTE AND NEWS
Wall Street Journal  Jul 29  Comment 
Nielsen N.V. said its second-quarter revenue shot 15% higher, driven by both its watch and buy segments.
Forbes  Jul 24  Comment 
I once heard a great entrepreneurial panel discussion, including Mahendra Vora, the founder of Intelliseek (sold to Nielsen) and now a Cincinnati-based venture capitalist.  He was advising the entrepreneurs in the room to make sure their startups...
The Economic Times  Jul 22  Comment 
As per a global consumer confidence index study by Nielsen, India which was ranked second in the first quarter of 2013 is now the most optimistic country.
Reuters  Jul 22  Comment 
More than half of consumers globally expect job prospects to be good to excellent in the year ahead, a survey showed on Tuesday.
DailyFinance  Jul 18  Comment 
YuMe, Inc. (NYSE:YUME), a leading provider of digital video brand advertising solutions, in collaboration with Nielsen Catalina Solutions, will now offer CPG advertisers a way to leverage consumer purchase information...
Forbes  Jul 17  Comment 
Even though the mobile payments movement is only in its frontier stages, it’s grown rapidly in recent years with worldwide payments reaching $163.1 billion in 2012. That figure jumped to $235.4 billion by the end of 2013 (Gartner). A...
TheStreet.com  Jul 15  Comment 
NEW YORK (TheStreet) -- Facebook  will track the TV viewing habits of its users on phones and tablets, and send information about their age and gender to television ratings measurement company Nielsen NV   starting this fall, the Los Angeles...
SeekingAlpha  Jul 9  Comment 
By Michael Nielsen: The theory that cable companies are dead in the water because "everybody" is cutting their cable subscriptions is totally inaccurate. Yes, the number of cable TV subscribers has plateaued in the U.S. for Comcast (CMCSA) and...
Forbes  Jul 7  Comment 
Nielsen SoundScan and Nielsen BDS released the annual Mid-Year Music Industry Report for 2014 late last week, and the results revealed the acceleration a trend this publication has long been predicting: the demise of the digital download.
CNNMoney.com  Jul 2  Comment 
Read full story for latest details.




 
TOP CONTRIBUTORS

Nielsen Holdings (NYSE:NLSN) is an information and measurement company which sells to its clients media and marketing information about the clients' consumers and their behaviors. Nielsen operates in approximately 100 countries and sells its services throughout these regions. By providing information on what consumers buy and watch, Nielsen helps its clients to more effectively operate. Because the company works heavily through contracts, roughly 70% of the firm's annual revenue is committed before the start of each year.[1]

The company is divided into three main segments. The Buy segment, which constitutes 62% of revenue for 2009, sells retail transactional measurement data. These analytics help companies to manage their brand, understand demand, and establish new products. The Watch segment provides data and analytics to media and advertising companies on television, online, and mobile usage. These analytics inform the advertisers on how to allocate and optimize their spend. This segment represented 34% of the company's total revenue in 2009. Finally, the Expositions segment runs business-to-business trade shows across the United States. This segment has historically run approximately 40 trade shows a year, and its revenue made up 4% of the total revenue for 2009.[2]

The company's initial public offering of stock on the NYSE occurred on January 25, 2011. The company offered 71.4M shares each for $23. This was above the initial price range of $20-$22. This brought the total deal value to $1.6B, making it the largest US IPO deal backed by private equity firms in the last 10 years.. The lead underwriters of the IPO were J P Morgan Chase (JPM) and Morgan Stanley (MS).[3]

In 2009, Nielsen's total annual revenue was $4.8B, which corresponds to essentially no change over 2008. The company's revenue for the first 9 months of 2010 were $3.8B which is above the $3.5B that was reported for the first 9 months of 2009. In terms of net income, Nielsen reported an annual loss for 2009 of $491M. For the first 9 months of 2010, Nielsen reported a net income of $127M. This compares to a net loss of $535M for the same period in 2009[4]


References

  1. Nielsen Holdings S-1/A 2010 PROSPECTUS SUMMARY "Our Company" pg 1
  2. Nielsen Holdings S-1/A 2010 PROSPECTUS SUMMARY "Our Segments" pg 2-3
  3. Renaissance Capital - IPO Home "Nielsen prices IPO at $23, above the range" 25 Jan 2010
  4. Nielsen Holdings S-1/A 2010 PROSPECTUS SUMMARY "Summary Financial and Other Data" pg 11
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