QUOTE AND NEWS
Forbes  Sep 28  Comment 
Among the underlying components of the Russell 3000 index, we saw noteworthy options trading volume today in Nielsen Holdings PLC (NYSE: NLSN), where a total of 11,893 contracts have traded so far, representing approximately 1.2 million underlying...
New York Times  Sep 27  Comment 
Nielsen says Monday’s debate between Donald Trump and Hillary Clinton drew 84 million TV viewers, the largest audience since televised debates began in 1960.
The Economic Times  Sep 27  Comment 
Kenney comes with a rich experience in digital measurement product rollouts from 18 countries including New Zealand, Japan, China, India, Singapore and more throughout Asia, EU, Latin and South Ame
Benzinga  Sep 27  Comment 
There seems to be a consumer shift into American whiskey over the past five years, with growing consumer awareness around the category, Citi’s Wendy Nicholson said in a report. She added that this category continues to generate robust growth,...
CNNMoney.com  Sep 19  Comment 
It was TV's biggest night, and no one was watching.
Yahoo  Sep 15  Comment 
Just in time for the new NFL season, the American Gaming Association is promoting a new study from Nielsen to make the case that big American cable networks ought to jump on board with the effort to legalize sports gambling in America. The AGA and...
Motley Fool  Sep 9  Comment 
Nielsen says ESPN's subscriber count went up, but did it really?




 
TOP CONTRIBUTORS

Nielsen Holdings (NYSE:NLSN) is an information and measurement company which sells to its clients media and marketing information about the clients' consumers and their behaviors. Nielsen operates in approximately 100 countries and sells its services throughout these regions. By providing information on what consumers buy and watch, Nielsen helps its clients to more effectively operate. Because the company works heavily through contracts, roughly 70% of the firm's annual revenue is committed before the start of each year.[1]

The company is divided into three main segments. The Buy segment, which constitutes 62% of revenue for 2009, sells retail transactional measurement data. These analytics help companies to manage their brand, understand demand, and establish new products. The Watch segment provides data and analytics to media and advertising companies on television, online, and mobile usage. These analytics inform the advertisers on how to allocate and optimize their spend. This segment represented 34% of the company's total revenue in 2009. Finally, the Expositions segment runs business-to-business trade shows across the United States. This segment has historically run approximately 40 trade shows a year, and its revenue made up 4% of the total revenue for 2009.[2]

The company's initial public offering of stock on the NYSE occurred on January 25, 2011. The company offered 71.4M shares each for $23. This was above the initial price range of $20-$22. This brought the total deal value to $1.6B, making it the largest US IPO deal backed by private equity firms in the last 10 years.. The lead underwriters of the IPO were J P Morgan Chase (JPM) and Morgan Stanley (MS).[3]

In 2009, Nielsen's total annual revenue was $4.8B, which corresponds to essentially no change over 2008. The company's revenue for the first 9 months of 2010 were $3.8B which is above the $3.5B that was reported for the first 9 months of 2009. In terms of net income, Nielsen reported an annual loss for 2009 of $491M. For the first 9 months of 2010, Nielsen reported a net income of $127M. This compares to a net loss of $535M for the same period in 2009[4]


References

  1. Nielsen Holdings S-1/A 2010 PROSPECTUS SUMMARY "Our Company" pg 1
  2. Nielsen Holdings S-1/A 2010 PROSPECTUS SUMMARY "Our Segments" pg 2-3
  3. Renaissance Capital - IPO Home "Nielsen prices IPO at $23, above the range" 25 Jan 2010
  4. Nielsen Holdings S-1/A 2010 PROSPECTUS SUMMARY "Summary Financial and Other Data" pg 11
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