Motley Fool  Jun 4  Comment 
This is one subscription-based cloud-computing business you don't want a piece of.
Forbes  Aug 26  Comment 
Adobe forayed into digital marketing with the acquisition of Omniture in 2009 and currently offers eight products under its marketing cloud solution that includes Audience Manager, Campaigns, Experience Manager, Social, Primetime and Media...
TechCrunch  Dec 20  Comment 
 Four of these fabled creatures popped up along the Wasatch this last year, including Omniture founder Josh James’ business intelligence platform Domo. There’s also Pluralsight, Qualtrics and InsideSales – with several more...
TechCrunch  Oct 9  Comment 
 Segment, a Y Combinator-backed startup that allows businesses to use a single API for event tracking in order to send data to hundreds of different tools and databases, including Google Analytics, MailChimp, KISSmetrics, Omniture, Mixpanel,...
TechCrunch  Apr 8  Comment 
 It’s rare that a company can hire 600 employees, raise $450 million in funding, reach $100 million in annual sales, and still say it’s in stealth mode. But Domo, the brainchild of Omniture co-founder Josh James, is no ordinary startup. The...
Cloud Computing  Aug 21  Comment 
SILICON SLOPES, UT--(Marketwired - August 21, 2014) - Domo, a software-as-a-service (SaaS) venture started by Omniture co-founder and former CEO Josh James to redefine the business intelligence (BI) market, today announced the appointment of Bruce...
Cloud Computing  Mar 10  Comment 
Google Analytics, Adobe Omniture, IBM Coremetrics, and most of today's state of the art Web Analytics products can only tell you the last or first touch of your customers. In his session at 5th Big Data Expo, Joel Horwitz, Product Strategist and...
Forbes  Dec 13  Comment 
What would you ask a man who is Managing Director of Sorenson Capital, Chairman of the Board of the #1 tourist attraction in Hawaii, former COO of the Salt Lake City 2002 Winter Olympics, former Chairman of the Board of Omniture, and a current...
Cloud Computing  Aug 13  Comment 
Context Relevant announced the availability of the behavioral analytics library for Adobe Marketing Cloud (formerly SiteCatalyst and Omniture) that automates analytics using machine learning. The Adobe Marketing Cloud...
Cloud Computing  Jun 17  Comment 
Turn (www.turn.com), the cloud marketing platform, announced the appointment of Wolfgang Maasberg as senior vice president of sales and field operations, a new global position. The former CEO of Lyris and senior vice president at Adobe and...


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Omniture, Inc. (NASDAQ:OMTR) provides online business analytics and data software. Its products are delivered through the Omniture Online Marketing Suite and consist of many applications to educate about and help optimize user trending for clients' websites. Its online business optimization platform includes Omniture SiteCatalyst, Omniture Discover, Omniture Genesis and Omniture SearchCenter.[1]

In fiscal 2008, OMTR had a net loss –$44.77 Million on revenues of $295.6 Million. Compared to 2007 revenues of $143 Million and a 2007 net loss of –$9.43 Million, fiscal 2008 saw a 107% increase in revenue and a 374% decline in net income.[1] The company attributes this massive loss to "significant investments that [Omniture] has made in [their] network infrastructure and sales and maketing, as well as stock-based compensation..."

On January 17th, 2008, Omniture acquired all outstanding voting stock of direct competitor Visual Sciences (VSCN), thus consolidating the industry.[1]


  1. 1.0 1.1 1.2 OMTR 2008 Form 10-K
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