PRVT » Topics » Wireless - Mobile Entertainment

This excerpt taken from the PRVT 10-K filed Apr 15, 2009.

Wireless - Mobile Entertainment

We launched our mobile content program in 2003 and it has been growing rapidly since. We generate revenues from wireless deals both on and off portal and our current principal market is Europe. Our product offering currently consist of games and rich-media mobile downloads including; MMS, wallpapers, screensavers, video clips and video streaming.

 

1 IPTV (Internet Protocol Television) describes a system where a digital television service is delivered to subscribing consumers using the Internet Protocol over a broadband connection.

 

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This excerpt taken from the PRVT 10-K filed Mar 17, 2008.

Wireless - Mobile Entertainment

We launched our mobile content program in 2003 and it has been growing rapidly since. We generate revenues from wireless deals both on and off portal and our current principal market is Europe. Our product offering currently consist of games and rich-media mobile downloads including; MMS, wallpapers, screensavers, video clips and video streaming.

This excerpt taken from the PRVT 10-K filed Apr 2, 2007.

Wireless - Mobile Entertainment

We generate revenues from wireless deals both on and off portal. Our ability to effectively use and re-use our content creates a high-margin business model for wireless since distribution costs are almost non-existent. As of December 2006, Private content was available to over 544 million handsets in 31 countries via 62 operators, of which 35 operators went live during 2006. The Company is scheduled to go live with 12 additional operators in the first quarter 2007 and is expecting to grow steadily with at least 10 additional operators each remaining quarter during 2007. Asia and the Americas are currently underexploited and therefore represent a significant growth potential to the Company. More distribution channels, advanced technology development, and the implementation of age verification systems offers us further significant growth potential in 2007 and beyond.

The market currently consist of SMS, games and rich-media mobile downloads including; MMS, wallpapers, screensavers, video clips and video streaming. Analysts Juniper Research expect the worldwide mobile adult content market to be worth $3.3bn by 2011, up from its current level of $1.4bn. Europe is considered the most lucrative market, according to the Juniper study, with the Asia Pacific region the next most valuable to the industry. A total of $14.5bn in revenue is expected to be generated by the adult mobile content sector over the next five years with Europe accounting for 39% revenue over this period. The study estimates that video-based services will account for over 70 per cent of revenue in the mobile adult content market by 2011.

This excerpt taken from the PRVT 10-K filed Mar 31, 2006.

Wireless - Mobile Entertainment

The Company generates revenues from wireless deals both on and off portal. Private’s ability to effectively use and re-use its content creates a high-margin business model for wireless since distribution costs are almost non-existent. As of December 31, 2005 Private’s content was available to mobile consumers via 33 operators in 19 countries, of which 9 operators went live since September 2005. During the first quarter 2006, the Company went live with 8 additional operators and have contracted to go live with 14 additional in the near future.

The market currently consist of SMS, games and rich-media mobile downloads including; MMS, wallpapers, screensavers, videoclips and videostreaming. Juniper Research estimates in its white paper Adult to Mobile: Personal Services – Second Edition (February 2005) that the global mobile adult content market will more than triple over the next five years, to nearly US$2.1 billion by 2009.

 

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