Anyone that's been following this stock knows it's very currently volilite.
After the IPO price dramatically doubled in short span of time only to tank a few months later. Price is now in upward trend patten (like due to paniced overselling and success of competitor IMAX)
Highly recommend this stock for speculator who think the 12 month arget price is higher than $15 (whcih seems probable). 3D was overhyped after Avatar but studies are still investing in 3D films and moviegoers are paying a premium to see them (at least for special effects blockbusters). North American market has largely been filled but RealD, IMAX and DLB are all still expanding into Asian and other markets to add two tier pricing to multiplexs. Should continue for next 2-3 years.