The Hindu Business Line  Sep 21  Comment 
Launches new multifunction printer series
The Hindu Business Line  Jul 2  Comment 
AT Rajan, Senior Vice-President & Chief Strategy Officer, Ricoh India
The Economic Times  Jun 24  Comment 
Manoj Kumar, MD & CEO, Ricoh India Ltd, talks about his company’s product Picasso and how it will help them in increasing their market share.
The Hindu Business Line  Jun 19  Comment 
Unveils healthcare solution Picasso
The Hindu Business Line  May 14  Comment 
BSE-listed Ricoh India plans to grow triple its revenues by 2017, fuelled by recent government orders.The subsidiary of Japanese technology giant, which has revenues of $18.5 billion...
BBC News  May 6  Comment 
English rugby union club Wasps, which plays at Coventry's Ricoh Arena, has hit its £35m target with the sale of its seven-year bond.
BBC News  Apr 27  Comment 
Leading English rugby union club Wasps, which plays at Coventry's Ricoh Stadium, is launching a seven-year bond as it aims to raise £25m to £35m.
The Times of India  Mar 27  Comment 
Over 10,000 people, including NRIs and those with Indian ethnicity will hope that Narendra Modi repeats his Madison Square Garden performance when he addresses them at Toronto's Ricoh Coliseum on April 15 during his three-day trip to Canada.
Forbes  Mar 14  Comment 
YouTube has announced that it is now supporting 360-degree video uploads. Some of the cameras that are compatible with YouTube's 360-degree video uploads include Bublcam, 360cam by Giroptic, Allie by IC Real Tech, the SP360 by Kodak and the RICOH...
TechCrunch  Mar 13  Comment 
 Immersive video is now accessible to just about anyone, both on the creator and audience side. Google just turned on 360-degree video uploads for YouTube creators, letting anyone who can film the immersive footage using something like the...


Ricoh Company, Ltd. (OTC: RICOY) is a manufacturer of office automation equipment. The company’s products include copiers and printers, production printing products, and fax machines.[1] Ricoh is also a manufacturer of digital and advanced electronic devices, such as semiconductor devices.

Ricoh supports its office and production printing equipment businesses by offering customers various solution systems that work with personal computers and servers, network systems, application software and related product support and after sales services.[1] The company’s business segments are Imaging and Solutions, Industrial Products and Other.[1]

Ricoh recently acquired IKON, which has allowed the company to strengthen its position in the U.S. market. Additionally, Ricoh has benefited from the growth of Managed Document Services (MDS), which allow Ricoh to generate recurring revenue by advising companies on how to improve the efficiency of their document printing services.

Business Growth

During fiscal 2010, Ricoh's revenue declined 3.6% from 2009 to 2.0 trillion yen, and all segments, including Imaging and Solutions, posted lower sales than the previous fiscal year.[2] Operating income decreased 11.5% from the previous fiscal year to 65.9 billion yen. Despite cost reduction through the company's structural reform activities and continued efforts to reduce manufacturing costs, operating margins fell.[2] Other (income) expense showed sharp improvement compared with the prior fiscal year, mainly due to a smaller foreign currency loss. As a result, net income surged 326.8% to 27.8 billion yen.[2]

Sales of Imaging Solutions posted a 5.2% decline in revenue to 1.5 trillion yen.[2] While this subsegment recorded sales growth in the Americas market due to the stronger sales network in the region as a result of the acquisition of IKON and new product releases in the new production printing business, sales in the other markets were affected by the adverse impact of the economic slump and the appreciation of the yen.[2]

Sales of the Network System Solutions segment increased 16.9% from the previous fiscal year to 274 billion yen, helped by the growth of Managed Document Services (MDS) and IT services.[2]

In Industrial Products, Ricoh manufactures thermal media, optical equipment, semiconductors, electric components, and measuring equipment. Sales of this segment declined 12.0% from the previous fiscal year to 101.6 billion yen, affected by the global economic slowdown.[2]

Our Other operations includes Rioh's digital camera business as well as financial and logistic services offered by subsidiaries. Consolidated sales of these businesses recorded a 13.0% decline from the previous fiscal year to 124.4 billion yen, as all these business areas suffered from the negative influence of the economic downturn.[2]

Trends and Forces

Acquisition of IKON strengthens Ricoh's presence in the U.S. market

In 2008, Ricoh acquired IKON, a U.S. based distributor of office equipment with a strong sales and service network.[2] The combination of Ricoh’s and IKON’s existing networks has created a strong sales and service network for Ricoh. IKON has added to Ricoh a highly capable sales and service staff, with long-standing relationships with Fortune 500 companies in the U.S. market.[2] In addition, IKON has extensive expertise in Managed Document Service (MDS), helping Ricoh achieve successful growth in this new business.[2]

Growth of Managed Document Services (MDS) has benefited Ricoh

Office equipment customers increasingly look to printer manufacturers for a comprehensive offering, including not only hardware but also services. Managed Document Services (MDS) is one of the fast-growing new services that Ricoh has introduced. With MDS, Ricoh advises companies on creating a more efficient printing environment and how to improve document-related workflow, resulting in cost reductions for the customer. Ricoh currently offers service at approximately 2,000 sites in North and South America and 200 in Europe.[2] MDS is an attractive service business for Ricoh as it generates recurring revenues in contrast to the one-time revenue generated by printer sales.


Ricoh, a Japanese manufacturer, faces intense competition from other Japanese companies such as Canon and Fujifilm. It also faces competition from American companies such as Xerox and Pitney Bowes. These companies compete both on product offering and price.


  1. 1.0 1.1 1.2 Google Finance: RICOY
  2. 2.00 2.01 2.02 2.03 2.04 2.05 2.06 2.07 2.08 2.09 2.10 2.11 Ricoh Annual Report 2010
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