|
|
![]() | ![]() | ![]() | ![]() |
| |||||||||
These excerpts taken from the RNOW 10-K filed Mar 6, 2009. Features of RightNow Marketing
Multi-stage, multi-channel campaign managementusers can design, execute and manage campaigns from one central location.
Lead-generating email marketingenables the creation of personalized email marketing campaigns to boost lead generation, increase conversion and retention rates and improve the relevancy of marketing communications.
Event-triggered messagesautomates the delivery of personalized messages triggered from any type of customer actionfrom a website request to an in-store retail purchase.
Comprehensive response and lead routingtracks all aspects of campaign performance and provides automated lead routing based on geography, product or other attributes.
Effective list management and deliverability provides appropriate opt-in/opt-out controls, manages deletion of obsolete addresses, and maintains compliance with relevant industry standards.
Custom analytics and reportingreal-time, pre-built and customizable reports provided out-of-the-box to track and measure the success of marketing campaigns.
Features of
Multi-stage,
Lead-generating
Event-triggered
Comprehensive
Effective
Custom
These excerpts taken from the RNOW 10-K filed Mar 14, 2008. Features of RightNow Marketing Multi-stage, multi-channel campaign managementusers can design, execute and manage campaigns from one central location. Lead-generating email marketingenables the creation of personalized email marketing campaigns to boost lead generation, increase conversion rates and improve the relevancy of marketing communications. Event-triggered messagesautomates the delivery of personalized messages triggered from any type of customer actionfrom a website request to an in-store retail purchase. Comprehensive response and lead routingtracks all aspects of campaign performance and provides automated lead routing based on geography, product or other attributes. Effective list management and deliverabilityprovides appropriate opt-in/opt-out controls, manages deletion of obsolete addresses, and maintains compliance with relevant industry standards. Custom analytics and reportingreal-time, pre-built and customizable reports provided out-of-the-box to track and measure the success of marketing campaigns. Features of RightNow Marketing Multi-stage, multi-channel campaign managementusers can design, execute and manage campaigns from one SIZE=2>Lead-generating email marketingenables the creation of personalized email marketing campaigns to boost lead SIZE=2>Event-triggered messagesautomates the delivery of personalized messages triggered from any type of customer SIZE=2>Comprehensive response and lead routingtracks all aspects of campaign performance and provides automated lead routing based SIZE=2>Effective list management and deliverabilityprovides appropriate opt-in/opt-out controls, manages SIZE=2>Custom analytics and reportingreal-time, pre-built and customizable reports provided This excerpt taken from the RNOW 10-K filed Mar 14, 2007. Features of RightNow Marketing Multi-stage, multi-channel campaign managementusers can design, execute and manage campaigns from one central location Lead-generating email marketingenables the creation of personalized email marketing campaigns to boost lead generation, increase conversion rates and improve the relevancy of marketing communications. Event-triggered messagesautomates the delivery of personalized messages triggered from any type of customer actionfrom a website request to an in-store retail purchase. Comprehensive response and lead routingtracks all aspects of campaign performance and provides automated lead routing based on geography, product or other attributes. Effective list management and deliverabilityprovides appropriate opt-in/opt-out controls, manages deletion of obsolete addresses, and maintains compliance with relevant industry standards. Custom analytics and reportingreal-time, pre-built and customizable reports provided out-of-the-box track and measure the success of marketing campaigns. This excerpt taken from the RNOW 10-K filed Mar 15, 2006. Features of RightNow Marketing
Campaign Execution and Managementprovides the ability to create and manage multi-channel, multi-stage marketing campaigns from one central location. Campaign Trackingprovides end-to-end tracking from marketing execution to sales generation. Custom Analytics and Reportingreal-time, pre-built reports provided out-of-the-box to measure success of marketing campaigns. Reports can be customized to meet unique business requirements. Email Marketingprovides the ability to create personalized, targeted email marketing messages. Event Triggeringautomatically sends personal emails in response to any contact activity. Webformsenable profile administration, lead generation and customer surveys. | EXCERPTS ON THIS PAGE:
|
| |||||||