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Hillshire Brands Co DEFA14A 2009
Definitive Additional Materials







Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

(Amendment No.     )


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*** Exercise Your Right to Vote ***

IMPORTANT NOTICE Regarding the Availability of Proxy Materials


    Meeting Information
                  SARA LEE CORPORATION   Meeting Type:    Annual
    For holders as of:    September 8, 2009
    Date:    October 29, 2009    Time: 9:30 AM CDT
    Location:    Chicago Marriott
                         540 North Michigan Avenue

                     Chicago, Illinois 60611





DOWNERS GROVE, IL 60515-5424



You are receiving this communication because you hold shares in the above named company.


This is not a ballot. You cannot use this notice to vote these shares. This communication presents only an overview of the more complete proxy materials that are available to you on the Internet. You may view the proxy materials online at or easily request a paper copy (see reverse side).


We encourage you to access and review all of the important information contained in the proxy materials before voting.



See the reverse side of this notice to obtain proxy materials and voting instructions.



— Before You Vote —

How to Access the Proxy Materials




Proxy Materials Available to VIEW or RECEIVE:




How to View Online:


Have the 12-Digit Control Number available (located on the following page) and visit:


How to Request and Receive a PAPER or E-MAIL Copy:


If you want to receive a paper or e-mail copy of these documents, you must request one. There is NO charge for requesting a copy. Please choose one of the following methods to make your request:


      1)   BY INTERNET:
      2)   BY TELEPHONE:    1-800-579-1639
      3)   BY E-MAIL*:


*       If requesting materials by e-mail, please send a blank e-mail with the 12-Digit Control Number (located on the following page) in the subject line.


Requests, instructions and other inquiries sent to this e-mail address will NOT be forwarded to your investment advisor. Please make the request as instructed above on or before October 15, 2009 to facilitate timely delivery.




— How To Vote —

Please Choose One of the Following Voting Methods






Vote In Person: Many shareholder meetings have attendance requirements including, but not limited to, the possession of an attendance ticket issued by the entity holding the meeting. Please check the meeting materials for any special requirements for meeting attendance. At the Meeting you will need to request a ballot to vote these shares.


Vote By Internet: To vote now by Internet, go to Have the 12 Digit Control Number available and follow the instructions.


Vote By Mail: You can vote by mail by requesting a paper copy of the materials, which will include a proxy card.




Voting Items




The Board of Directors recommends you vote

  FOR each of the nominees for director and the
  following proposal:     
  Proposal 1: Election of 12 directors          



1a)   Brenda C. Barnes


1b)   Christopher B. Begley


1c)   Crandall C. Bowles



1i)    Sir lan Prosser


1j)    Norman R. Sorensen


1k)   Jeffrey W. Ubben


1l)    Jonathan P. Ward


1d)   Virgis W. Colbert


1e)   James S. Crown


1f)    Laurette T. Koellner


1g)   Cornelis J.A. van Lede


1h)   Dr. John McAdam

        Proposal 2:    Ratification of the appointment of
PricewaterhouseCoopers LLP as
Sara Lee’s independent registered
public accountants for fiscal 2010





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